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HEPTA. SKIDSCOOTER. Members: Ang Siok Hoon Au Yong Jie Ying Bhuvaneshwari D/O S Koh Doris Serene Poh Yan Ni Jillian Quek Ming Hui Yeo Mei Lin. INTRODUCTION: A n amphibious leisure product Functions as an electric scooter on land, and a floating rider in water
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HEPTA SKIDSCOOTER Members: Ang Siok Hoon Au Yong Jie Ying Bhuvaneshwari D/O S Koh Doris Serene Poh Yan Ni Jillian Quek Ming Hui Yeo Mei Lin
INTRODUCTION: • An amphibious leisure product • Functions as an electric scooter on land, and a floating rider in water • Using attached propellers at the hub motor wheels to propel the user forward in water. • Designed to ease the transition between land and water. • Skidscooter is a playful balance of the enjoyment and experience of leisure activity in dual environments.
Commercialization: • Target Audience- Young generation with large spending power • Provide unique customisation in designs, cater to different gender • Unique sports alternative • Sell idea to established sports company, to reach out to a larger crowd • Ensure that the product is high quality and convenient • Alternative methods of sale: Online sale • Increase exposure of product E.G Show posters in sports apparel stores, advertising on sports magazines, showcase the equipment at sporting events • The time of launch, preferably in summer • Endorsement by sporting celebrities