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Sports rights in a converging media environment Nynke Tigchelaar Competition Law Forum

Sports rights in a converging media environment Nynke Tigchelaar Competition Law Forum 6 December 2006 London. The Issues Changing media landscape Competition issues Remedies. Media sports markets Few powerful players for valuable sports content

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Sports rights in a converging media environment Nynke Tigchelaar Competition Law Forum

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  1. Sports rights in a converging • media environment • Nynke Tigchelaar • Competition Law Forum • 6 December 2006 • London

  2. The Issues • Changing media landscape • Competition issues • Remedies

  3. Media sports markets • Few powerful players for valuable sports content • Rapid technological developments versus uncertainty of future consumption patterns • Impact of technological developments on market definitions

  4. Competition issues • Commission dealt mainly with joint selling agreements (Article 81) • How does joint selling restrict competition? • A horizontal agreement among competitors • Restrictions causing consumer harm: • Foreclosure • Output Restrictions

  5. Do joint selling arrangements create efficiencies? • Single point of sale • Branding • League media product

  6. Behaviour of sellers (UEFA CL, DFB, FAPL): • Tendering • Limitation of duration exclusivity • Limitation of scope exclusivity (different packages) • No unused rights • Intensified: no single buyer

  7. Behaviour of buyers (Newscorp/Telepìu) • Limitation scope of exclusivity neighbouring markets • Limitation of duration of exclusivity

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