1 / 8

Future Wireless Networks: A Business Perspective

Explore the technical challenges and opportunities in heterogeneous wireless networks, cross-layer adaptation, and self-managing consumer wireless networks. Learn how to enhance usability and security while managing un-managed devices for a successful wireless business. Discover key insights for industry innovation and startup success in the wireless market.

mholifield
Download Presentation

Future Wireless Networks: A Business Perspective

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Future Wireless Networks:A Business Perspective P.G. Madhavan, Ph.D. CEO & Corp CTO Zaplah Corporation Redmond & Singapore

  2. Technical Challenges from a Business Perspective • Heterogeneous wireless networks • “Horses for courses” • Cross-layer adaptation • How to make wireless suck less (Ruckus) • Self-managing consumer wireless networks • Virtual “geek squad”

  3. Good Wireless Business? Adoption = Value - Pain

  4. “Horses for Courses” Scenario “sweet-spot”

  5. Cross-layer Adaptation • Significant academic work in the past decade • Rich media exchange drives industry to innovate • Startups also adding “secret sauces”; Example: Zaplah Corp • “Just add ZAPPER software” to Wireless HDMI hardware to make technology usable by the home customer • ZAPPER is “aspirin” for consumer electronics (CE) wireless users: • Functionality beyond what wireless and video standards can provide • Enhanced Usability, Easy Security & Essential Manageability • For TV, cell phone and PC in-room rich media exchange market segments

  6. Managing the Un-managed • Your grandma may not be an IT guru • Make it easier for “geeks” to help home customers; self and remote management • Control Plane • Collect and distribute link/node info - ASIEs • Local and remote diagnosis • Self-heal and adapt

  7. Call to Action • Manageability not sexy but necessary • Global/local optimization • Closed-loop, feedback, self-monitoring • Adaptive, cognitive, smart, . . . • No need to standardize everything: • Stds for Essential interop • Enhanced interop: room to innovate and differentiate

  8. www.zaplah.com

More Related