70 likes | 86 Views
Immerse yourself in the world of Apple Music, an all-encompassing platform with a 24-hour internet radio station, live festivals featuring top artists like Calvin Harris and more. Apple pays artists generously, providing a new era in music streaming. Are you one of the 29 out of 37 Apple product owners? Join the 8 users enjoying Apple Music today! Targeted at 16-30 demographic, experience unforgettable concerts with our advert. Adhere to legalities of copyright while steering clear of offensive lyrics from certain music genres. --
E N D
Apple Music • Apple music is installed on all apple products • Apple Music includes a internet radio station by Beats which is live 24 hours a day • Each year Apple Music Festival takes place in London with big name artists such as The 1975, Calvin Harris and Robbie Williams • Apple pays there artists $0.01070 • Spotify pays there artists between $0.006 - $0.0084 • (Wikipidia)
The Advert cc
Research outcomes On my survey: • 33 out of 37 of the people who had d hone my survey had heard of apple music but only 8 people use it compared to Spotify with 19 people. • 29 out of 37 people own at least one apple product (e.g. Iphone, Ipad, mac)
Target Audience • My advert will be targeted to 16 – 30 as this is the age of most people who use apple music as well as my advert of going to a concert will appeal to this age range rather than younger or older people.
Legal and Ethical Issues • The main legal issue is that the music has copy right meaning I can not use long clips of most of the music • The ethical issues with Apple Music are offensive lyrics in the songs such a gang-rap genre so i would not want to use this kind of music in advertising.
Industry Regulations: The BCAP Code Click to add text