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Chapter Four. Product Mix, Equipment, and Design. Chapter Overview. Introduction Finding the Correct Location The Importance of Demographics for your Business Location Equipment: What do You N eed? Finding an Architect Finding the Builder/Contractor. Introduction.
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Chapter Four Product Mix, Equipment, and Design
Chapter Overview • Introduction • Finding the Correct Location • The Importance of Demographics for your Business Location • Equipment: What do You Need? • Finding an Architect • Finding the Builder/Contractor
Introduction • Working with a realtor to find a location • Working with a mentor and starting a business plan • Working off your own store opening checklist • Attending classes and seminars to focus your skills
Finding the Correct Location • Great egress • Neighbors • Road construction • Parking • Visibility • And more • Scan data example
The Importance of Demographics for Your Business Location • Scan data • Product lines • Demand score • Special equipment • Skill level needed
The Importance of Demographics for Your Business Location Scan Data of Bakery Products
Equipment: What Do You Need? • Product lines • Production equipment uses • Small wares • Sourcing equipment • Legal equipment • UL • NSF • BISSC • Auctions and dealers • Specifications sheets • Suppliers are good resources
Equipment: What Do You Need? Equipment Pieces and Their Primary Uses
Equipment: What Do You Need? Equipment Pieces and Their Primary Uses (cont’d)
Equipment: What Do You Need? Equipment Pieces and Their Primary Uses (cont’d)
Equipment: What Do You Need? Equipment Pieces and Their Primary Uses (cont’d)
Equipment: What Do You Need? Equipment Pieces and Their Primary Uses (cont’d)
Equipment: What Do You Need? • Pastry wheels—3 • Dough dockers—1 • Portion scales—2 • Balance or electronic scales, 16 lb range—1 • Floor scale for receiving—250 lb range • French knives—2 • Bread knives—2 • Paring knives—4 • Sandwich knives—3 • Quart measurer—3 • Gallon measurer—3 • Brownie marking set—1 • Cookie cutters—more than you would ever believe • Scoops—12 (3 each of 4 sizes) • Spatulas—10 • Bench scrapers—4 • Sample Small Wares List for a Bakery Café
Equipment: What Do You Need? • Baking sheets—16-gauge alum, 400 • Bread pans—25 straps • Muffin pan—regulars size—20 frames • Muffins pans—jumbo—20 frames • Cake pans—(size based on your area) • Wedding cake pans—4 sets—don’ t buy cheap. • Turntables for cakes—4 • Tips for pastry bags—3 sets • Cake markers—8 cut—1 • Pie cutter, 6 cut—1 • Stainless steel bowls—8 medium, 4 large, and 2 jumbo • Slotted spoons—6 • Soup ladles—9 oz and 6 oz (2 of each) • Cooking pot—large • Soup pot—2 • Sample Small Wares List for a Bakery Café (cont’d)
Finding an Architect • Check past projects • Walking a space prior to leasing • Legal advice on contract
Finding the Builder/Contractor • Site visit and do reference checks • Talk to other retailers • Explore how the projects ended
Finding the Builder/Contractor Terminology to Know • Blueprints: The documents that are the specifications for the project you have contracted to have built. • Change orders: Any change from the blueprints. Make sure all change orders have your and the builder ’s signature on them. Keep a copy. • Contract: What you and the builder sign to have the buildout completed. • Permits: Permits from the local government indicate that the plans are approved and legal to build from. • Pulling permits: The process of obtaining plan approval from the proper local authority.
Finding the Builder/Contractor Building • Learn how to read blueprints. • Visit the site often and at various hours. • Take lots of pictures. • Keep email records. • Learn the chain of command on the site. • Ask the on-site manager any questions. • If the answers are not satisfactory, email the architect.
Finding the Builder/Contractor Building: The Don’ts • Get upset if crews arrive late. • Get upset if they take too long for lunch. • Don’t accept everything at face value—ask. • Make verbal change orders. • Get upset at all on the job site.
Finding the Builder/Contractor Building: The Do’s • If you see a drain being sealed with a 2 × 4 in it, take a picture and ask the contractor. • If plans call for two wires 10-2 and the contractor is using two wires 12-2, take pictures and ask. • Run your own computer cable or go wireless—Cat 5 or better. • Run alarm and phone wire or go wireless. • If you see damage on equipment, ask! • Remember your privacy—take your phone calls away from everyone.