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Waiting Lines

Waiting Lines. Operations Management Dr. Ron Lembke. Everyone is just waiting. Everyone is Just Waiting. People Hate Lines. Nobody likes waiting in line Entertain them, keep them occupied Let them be productive: fill out deposit slips, etc. (Wells Fargo) People hate cutters / budgers

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Waiting Lines

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  1. Waiting Lines Operations Management Dr. Ron Lembke

  2. Everyone is just waiting Everyone is Just Waiting

  3. People Hate Lines • Nobody likes waiting in line • Entertain them, keep them occupied • Let them be productive: fill out deposit slips, etc. (Wells Fargo) • People hate cutters / budgers • Like to see that it is moving, see people being waited on • Tell them how long the wait will be (Space Mountain)

  4. Retail Lines Magazines • Things you don’t need in easy reach • Candy • Seasonal, promotional items • People hate waiting in line, get bored easily, reach for magazine or book to look at while in line

  5. Disney FastPass • Wait without standing around • Come back to ride at assigned time • Only hold one pass at a time • Ride other rides • Buy souvenirs • Do more rides per day

  6. Fastpasses

  7. Some Lucky People Get These

  8. In-Line Entertainment • Set up the story • Get more buy-in to ride • Plus, keep from boredom

  9. Benefits of Interactivity • Slow me down before going again • Create buzz, harvest email addresses

  10. False Hope Dumbo Peter Pan

  11. Queueing Theory • In order to quantitatively study people in lines, we need to look at “Queueing Theory.” • Ooooh!!! What’s that?!!! • Stay tuned

  12. What did we learn? • Human considerations very important in services • People hate lines, but hate uncertainty more • Keep them informed and amused

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