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How to Design eCommerce UI/UX that Enhances Sales

eCommerce is all about offering convenience to the buyer and hence it makes sense to create a selling platform that offers a great buying experience. UI/UX design is the backbone of your eCommerce store; better the design, the greater are the chances of conversion. Knowing the attributes of a great UI/UX design not only helps you create user-friendly stores but also makes your store stand out in the competition. Read through this carefully crafted presentation to find out what it takes to create better UI/UX for your target audience and enhance conversion rate.<br>

mikewilsonn
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How to Design eCommerce UI/UX that Enhances Sales

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  1. HowtoMake eCommerceUI/UX DesignthatEnhances Sales SunTecIndia

  2. Tomake an eCommerce UI/UX design boostssales,you have totake care of the four attributes: ClearNavigation & Straightforward VisualHierarchy AimforMinimalUser-Clicks DedicateYourLandingPagesto SpecificPurpose MakeYourBrandIdentityVisible

  3. Clear Navigation& Straightforward Visual Hierarchy Goodnavigationmakesit easierforavisitorto: MovearoundyoureStore Locatewhattheyarelooking for Buy/subscribeortake anotherintendedaction

  4. Visualhierarchyclarifiesthevitalaspects oftheeStoretotheuser, suchas: ThebrandplustheeStore’sobjective Locationofessentialcomponents, like themenu, filters, homepage, catalog, searchbar, etc.Productinformation Sellerinformationandcontact optionsBuying/wishlistOptions

  5. Aim for Minimal User-Clicks 1. Displayrelatedproductsandrecommendations similartowhattheuserissearchingfor Simplifyproductselectionandbuyingprocess Keepthesign-in/log-inandcheck-outprocessas minimalandquickaspossible Useshapesandcolorsmarkerstogroupcontent andsimplifynavigationfortheusers Avoidloudcolors, unreadablefonts, frequentpop- ups, oraggressivebackgrounds 2. 3. 4. 5.

  6. Dedicate Your Landing Pagesto Specific Purpose Avoidunnecessaryoutboundlinks whichmaytakeusersawayfromthe page HighlightasingleCTAacrossthepage Usecolorschemesandpalettesthat reflectthelandingpage’smood

  7. Make Your Brand Identity Visible Keeptheinterfacelighter Useasubtle, unifyingtheme Useanimationwithastorytelling approach Studycolorimpactsonyourtarget audienceandthenusefavorableshades Focusonreadability Useimagesthatsaysomethingabout yourbrand

  8. Contact Us : Phone:+15852830055 Email:info@suntecindia.com www.suntecindia.com

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