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Incubacion de Developers

Incubacion de Developers. Bruno Matzdorf Sony Computer Entertainment America. Agenda. No vamos a hablar de: SCEA (Sony Computer Entertainment America) Una historia breve Incubacion. Not talking about…. Aspecto Comercial de PlaySTation Peliculas, Musica, Electronicos Numeros de Ventas.

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Incubacion de Developers

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  1. Incubacion de Developers Bruno Matzdorf Sony Computer Entertainment America

  2. Agenda • No vamos a hablar de: • SCEA (Sony Computer Entertainment America) • Una historia breve • Incubacion

  3. Not talking about… • Aspecto Comercial de PlaySTation • Peliculas, Musica, Electronicos • Numeros de Ventas

  4. SCEA • Sony Corporation ~160,000 empleados • Sony Computer Entertainment ~5,500 empleados • SCEA ~2,100 empleados • Developer Support (Soporte de Desarrollador) • Mark Danks (Sr. Developer Support Manager, Encubacion Academica) • Bruno Matzdorf (Developer Support Line Manager, Encubacion Latin America) • World Wide Studios (WWS) • Sarah Stocker (Sr. Producer) • 3rd Party • Michael Foster (Sr. Product Evaluation Manager)

  5. History 1995 PS1 CD GTE C / Asm 3D 2000 PS2 DVD EE / VU IOP GS C++ / Asm Scripting Middleware 2003 PSP UMD OSD Online Wireless C++ / Asm OpenGL 2006 PS3 Blu-Ray Online PSN CELL (PPU/SPU) RSX C++ / Asm Scripting Middleware

  6. Estado de Desarrollo • ~250 grupos de desarrollo activos (sin incluir WWS) • Estrategias nuevas de Soporte de Dessarrolladores • Incubacion • Advisory Panels • Capacitacion / Educacion • Grupo de Ingenieros de Campo

  7. Incubacion • Metas • Ayudar la curva de aprendizage para las consolas de PlayStation • Mejorar las oportunidades de trabajar con los Publishers • Escogiendo la Estrategia de Desarrollo (PS2 / PSP)  Como llegamos a PS3 a tiempo? • Esfuerzos • Academico (PSP) • Desarrollador (PS2)

  8. Incubacion (Developer) • PS2 Developer Application • PS2 Incubation Agreement • PS2 Hardware / Access to Developer Network • Aligning goals for incubation (SCEA / Developer) • Be open to honest feedback

  9. Incubator Resources • Ability to leverage the last 12 years • Access to SCEA Developer Support • An extension to current development pipelines • A Console Developer • New opportunities with Publishers

  10. Submission of Games Stage 2 Alpha / Beta Stage 1 RTM Opportunity!! Developer Support

  11. Summary • Build on 12 years of experience • SCEA is very interested  Incubation

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