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Pennsylvania: How to market production locations

Pennsylvania: How to market production locations. What Is A Good Location?. Good. Bad. How to get a good location photo. I ncluding exterior and interior . Show all Aspects. Wide angle/close ups/points of view: . C eiling heights Square footage R oom dimensions. What They Do?.

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Pennsylvania: How to market production locations

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  1. Pennsylvania:How to market production locations

  2. What Is A Good Location? Good Bad

  3. How to get a good location photo • Including exterior and interior Show all Aspects • Wide angle/close ups/points of view: • Ceiling heights • Square footage • Room dimensions

  4. What They Do? • Location Scouts • Responsible for the initial scouting of all the locations • Matches “the vision” • Maps the logistics What They Need? • Availability • Practicality • Parking • Climate • Holding

  5. Approach… Marketing Your Locations Feature Locations… • On your website • Showcase the diversity of locations Highlight featured Locations on Newsletter… • Drive subscribers to your locations gallery Lead the Filmmaker… • Identify all possibilities

  6. Marketing Your Locations Integrate Visual New Media Platforms • Facebook • Twitter • Instagram • Pinterest • LinkedIn • Tumblr • Flickr Make It Viral • TAG your friends • Include @Twitter handles • Use #Hashtags to create trends…for tracking Tools for Execution…

  7. Marketing Your Locations Direct Email Campaigns …Release Periodic Newsletters or special Locations communication Social Media Contests …Encourage followers and fans to upload and tag content Your Web Developer should… • Offer Search Engine Optimization (SEO) • Add metadata to your Blogs and individual Web Pages Rules for Execution…

  8. Film commissioners… be a good host Anticipate Needs Build Positive Political & Professional Relationships Educate Communities Organize Resources Solve Problems

  9. Be A Winner Advocate for PA film Tax Credits!

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