1 / 0

SonySim

SonySim. George Marquis Danielle Hill Kevin Timmer Sarah Lawrence Samuel Grossman. Who is SONY?. History: Started in 1946 by Tokyo Telecommunications Engineering Corporation (aka Totsuko ) in Nihonbashi Today they have many different divisions in their company:

mimis
Download Presentation

SonySim

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. SonySim

    George Marquis Danielle Hill Kevin Timmer Sarah Lawrence Samuel Grossman
  2. Who is SONY? History: Started in 1946 by Tokyo Telecommunications Engineering Corporation (aka Totsuko) in Nihonbashi Today they have many different divisions in their company: Sony electronics, Sony entertainment, Sony pictures, Sony music Major accomplishments: Created PlayStation series and are the Co-Developers of the CD, DVD, Super audio CD, and Blue Ray Disc
  3. Sony’s Top Competitors Microsoft Panasonic Corporation Phillips Electronics Warner Brothers SANYO Electric Co. Samsung Sega Toshiba Nokia Sharp Nintendo Dell Nikon Canon
  4. The Glasses Three styles of glasses: The unisex design (basic)-$200 two more stylish designs one for each sex(pro)-$250 Custom made (Elite) –depends on design Working with Oakley Standard Playstation packaging colors Custom colors available Custom engraving Both will cost 25 dollars Consumer covers cost of shipping
  5. Initially 50 Million for initial starting cost. Advertising Research Initial Production Distribution 500 Thousand to 1 Million will initially be produced Survey based
  6. Product The features are the 3d glasses with a kinect style motion sensor All of the glasses will have two capabilities: the ability to be used as regular 3D glasses flip down Bluetooth screen to do actual projection in the glasses themselves Compatible with the next PlayStation gaming system.
  7. Product One year manufacturer’s warranty If the customer mistreats the device they will cover the cost of repair if it is determined that there is a defect from us we will repair it cover shipping costs $25 Sony Gift Card
  8. Placement Placement: Anywhere you see a PS3 being sold. 6/7 continents Majority of the systems will be sent to Europe, The US and other high socioeconomic countries.
  9. Promotion Promotion: Anywhere we can advertise to the customers TV, radio, magazines, internet, in store advertisements, billboards, and press release conferences. Leading up to the release of SonySim we will hold monthly press conferences releasing some insight to the capabilities of the product. Internet team Control blogs and keep the product chatter positive
  10. Promotion Financing is available through the Sony corp. Sony Credit Card rules and stipulations apply
  11. SonySim The future of gaming
More Related