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Molly Joslin. The Client. Oxford St Market is located in Leederville. Runs for 17 weeks throughout summer; open every Saturday 9-4pm. The markets were established to promote local talent, including artists, designers, and craftsmen. Every week they require 35 exhibitors. Target Market.
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The Client • Oxford St Market is located in Leederville. • Runs for 17 weeks throughout summer; open every Saturday 9-4pm. • The markets were established to promote local talent, including artists, designers, and craftsmen. Every week they require 35 exhibitors. Target Market • Final year/graduate students from Central and Perth Universities. • Local designers, artists and craftsmen, exhibitors at other local markets. • Likely geographic spread being mainly in Mt Lawley, Leederville, North Perth, Mt Hawthorn and Subiaco.
The Brief • Increase the currentexhibitors at the markets. • Focus on increasing the interest to new designers who are just appearing into the scene, specialising in more local fashion, artists, and home decor. • Increase the exhibitor contact list by another 50 this season. • Raise awareness within the general community, specifically across Central campuses. • Increase fans of Oxford St Market Facebook page.