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Pasta Scelta. Bertha Chen, Jeff Hennessy, John Heywood, & Even Ferrer. Agenda . Concept Mission Statement Target Market Core Competencies & Processes Suppliers Demand Management Quality Strategy Menu and Prices. Concept . Very much like a Chipotle or Sweet Green
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Pasta Scelta Bertha Chen, Jeff Hennessy, John Heywood, & Even Ferrer
Agenda Concept Mission Statement Target Market Core Competencies & Processes Suppliers Demand Management Quality Strategy Menu and Prices
Concept • Very much like a Chipotle or Sweet Green • Build-Your-Own Dish • Pick your Pasta • Pick your Sauce • Pick your Protein • Pick you Topping and Garnishes • Pick a Cheese • Voila!
Mission Statement We aim to provide a simple, yet enjoyable dining experience that delivers value to our customers by combining personal preferences at a great price. Only using natural ingredients sourced from local suppliers, we promise to provide the finest pasta dishes around.
Target Market • Either looking for a quick, healthy meal, or a cheap, delicious option!
Core Competencies & Processes • Core Competencies Modern establishment built on: • Convenience and Comfort • Incredible customer care • Assembly line efficiency • Quality AND Low- Cost • Core Processes
Demand Management • Forecasting methods • Initial Forecasts • Customers per day of week • Products sold per day of week • Inputs required per day of week • Peak hours • Queue length, time
Selecting forecast method • Limited to Judgmental Forecasting • Sales force estimates • Market Research • Gather data • Customers per day of week • Input usage • Spoilage • Waste • Order production time • Queue size, timing
Quantitative Forecast “A statistical approach that relies on historicaldemand data to project the future size of demand and recognizetrends and seasonalpatterns” • Time-series forecast • Moving Averages • Weighted Moving Averages • Trend Projection with Regression • Exponential Smoothing
Forecasted Product Sales • Simple initial assumption: • 1 Pasta Dish per customer
Product demand per customer Input unit amount units per person* Order quantity per person Pasta 4 ounce 1 4 ounces Sauce 2 ounce 1 2 ounces Protein 4 ounce 0.75 3 ounces Vegetables 1/4 cup 2 0.5 cups Cheese 1/4 cup 0.5 0.125 cups
Review System • Period Inventory Review System • Every Monday night, staff performs inventory • Expired items thrown out • Each input is counted • Amount of input in inventory compared with target inventory level • Target level calculated using: • Customer Service Level 95% • Lead Time: 1 day • Re-order to achieve target inventory level
Quality Strategy and Control Six Sigma Approach
Prices • Recommended Pasta Dish Menu: • Spaghetti, Marinara, Beef Meatballs, Parmesan Cheese --- $8.95 • Fettuccine, Alfredo, Grilled Chicken, Broccoli --- $8.95 • Penne, Bolognese, Mushrooms, Parmesan --- $7.95 • Raviolis, Vodka, Zucchini, Mozzarella --- $7.95 • Linguine, Pesto, Turkey Meatballs, Broccoli --- $9.50 • Angel Hair, Garlic Olive Oil, Shrimp, Olives -- $9.50 • Make-your-own menu: • Pasta --- Standard Price of $2.00 • Sauce --- Standard Price of $2.00 • Meat • Beef Meatballs --- $3.00 • Grilled Chicken and Chicken Parmesan -- $3.00 • Italian Sausage --- $3.00 • Turkey Meatballs --$ 3.50 • Shrimp --- $3.50 • Vegetables--- Each Topping is $0.75 • Cheese --- Each Cheese is $1.00