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Explore the agrochemical market potential and emerging opportunities in Turkey, a key player in agriculture. Learn about key figures, market trends, and investment opportunities in this thriving sector.
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AGROCHEMICAL MARKET POTENTIAL & OPORTUNITIES IN TURKEY Halil Ibrahim BUYUKEGEN Business Development Manager SAFA TARIM AS – TURKEY 2nd Eastern Europe Crop Protection Forum & International Agrochemical Exhibition Turkey
Overview • Turkey with some key figures • Turkey Economy • Agro sector • Pesticide Market • Trends & Opportunities
Turkey with some key figures • 15th largest economy in the World and 6th largest economy in EU. • The largest youth population when compared to the 27 EU countries. • 68 Million GSM user (2013) – 3 Companies: Turkcell, Vodafone and Avea) • 30 Million Internet User ( 2009) • 60 Million Credit Card Users
Turkey with some key figures • Turkey is the 10th largest steel producer in the World. • Turkey is the 15th largest automotive producer in the World. • Turkish Airlines is fastest growing company in Europe (131 Million Passenger) • Turkey is World’s biggest Boron producer • Turkey is 7th most visited holiday destination in the World. • Out of World’s 100 best hotels, 20 are from Turkey.
Turkey with some key figures on Agriculture • One of the most important Agricultural producer in the World. • The World leader in dried Figs, Hazelnuts and dried Apricot. • The biggest milk and diary producer in the region • Biggest cherry producer in the World • Cereals production 29,2 Million tons. • Wheat production 20 Million tons (9th largest wheat producer in the World) • Tomato 10 Million tons (3rd biggest in the World after China and USA) • Cucumber 1,7 Million tons (3rd biggest in the World)
Turkey with some key figures on Agriculture • Pepper production (2nd biggest in the World) • Apple 2,5 – 3 Million tons (3rd biggest in the World) • Watermelon 5-6 Million tons (Second biggest in the World) • Chickpeas (3rd biggest in the World) • Citrus 3 Million tons • Grapes 4 Million tons • Olive 1,6 Million tons
Turkey with some key figures on Agriculture • Cotton 1,5 - 2 Million tons • Potatoes 4 – 5 Million tons • Pistachio 4th biggest in the World • Onion 5th biggest in the World • Lemon 6th biggest in the World
Turkey with some key figures on Agriculture • Strong Infrastructure • Highly experienced competitive work force • Strong geographical position favorable climate conditions foralmost all type of Agricultural crops
Turkey with some key figures on Agriculture BLACK SEA Field Crops Vegetables Fruits & Tea EGEAN SEA Field Crops & Fruits Field Crops,Vegetables and Fruits Field Crops MEDITERENIAN SEA
Turkey with some key figures on Agriculture • Size of arable land 395.000 km2 (40% of Turkey) • Share of Agriculture in GDP is 7,8% and it employs about 24% of total employment. • Total export of agricultural products reached more than 12 Billion USD. • 189 countries 663 different agricultural products. • Turkey’s greenhouse about 55.000 Ha • Spain 60.000 Ha • Italy 15.000 Ha • Greece 2.500 Ha
Turkey with some key figures on Agriculture • Major Agricultural Projects DOKAP DAP KOP GAP
Turkey Economy • 76 Million population • 30- 35 Million tourist every year (Tourist reserve 26 Billion USD) • Purchasing power per Person (10.500 USD – 2012)
Turkey Economy • Gross National Production GDP 820 Billion USD.(Year 2013) • 60 Billion USD from Agricultural Production(Year 2012) • Inflation rate 6-8 % • Agricultural Sector growth 6% in a year • Rain 643 mm/year • Approximately 5 Million Ha irrigate. SOURCE: THE REPUBLIC OF TURKEY PRIME MINISTRY INVESTMENT SUPPORT AND PROMOTION AGENCY TUIK – TURKISH STATISTICAL INSTITUTE
Pesticide Market in Turkey • 165 companies active (First 20 – 25 companies controlling more than 90% of market) • 28 formulation plants (2 multinational companies, 26 local companies) • App. 6000 dealers • App. 4000 retailers are agricultural engineers • Total Agrochemical consumption 52.000 MT • Imported 22.000 MT (43%) • Local produced 30.000 MT (57%) • 400.000 – 450.000 MT total Agrochemical production capacity 98%- 99% belong local Turkish Companies
Pesticide Market in Turkey Product Category- 2011 Pesticide Usage in Turkey – Excluded Tax 2000 – Total consumption was 207 Million USD 2011 – Total consumption app. 450 Million USD …. 2013 – Total consumption app 480 Million USD Between 2000 and 2011 consumption increased more than double.
Pesticide Market in Turkey • IMPORTANT CROPS PESTICIDE USE MILLION USD
Trends & Opportunities FARMERS TRENDS • Organic farming grows (safer, newer and more environment friendly pesticide such as SC,WG, EW approved for use organic crops) • Farmer Demand is big but need cost-effective products. • Still generic products are key trend • Farmers, in fact transitioning away from use of older broad spectrum pesticide and safer, more environment friendly compounds (especially vegetable and grape producers) • This is likely increase development and adoption of Integrated Pest Management (IPM) and move tomore environment friendly compound.
Trends & Opportunities • FARMERS TRENDS • EC and SL still strong sales exist because of efficacy of formulations and cost advantages. • Premixes products and their formulations.
Trends & Opportunities • INDUSTRY TRENDS • Global drivers & Industry response • Advanced formulations • Cost- effective products • Food chain demand for lower residues , short pre-harvesting intervals • Selective product • Short persistence and lower toxicity • New market • New uses • Bio pesticides, pheromones, traps ..etc.
Trends & Opportunities • OPPORTUNITIES • With a population of 76 Million and growing, Turkey represents one of the largest markets in the region. • Government has made development of the agricultural sector a priority, ensuring continued levels of investment. • Rising income and changing consumer habits. • Dynamic, Stable and attractive economy
Trends & Opportunities • OPPORTUNITIES • International Hub • Access to Multiple Market (Europe, Black Sea countries, Middle East, North Africa, Central Asia and Caucasus 1,5 billionpopulation , 25 Trillion USD GDP) • Energy Corridor • Structural reforms
Thank you. 谢谢 Halil Ibrahim BUYUKEGEN buyukegen@safatarim.com www.safatarim.com