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cspinet/nutritionpolicy

www.cspinet.org/nutritionpolicy. Nutrition Policy. Margo G. Wootan, D.Sc. Director, Nutrition Policy. Progress on addressing obesity. Junk-Food, Couch-Potato Culture. By Tony Auth, The Philadelphia Inquirer. Kid’s eat 30%-50% of calories at school.

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cspinet/nutritionpolicy

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  1. www.cspinet.org/nutritionpolicy Nutrition Policy Margo G. Wootan, D.Sc. Director, Nutrition Policy

  2. Progress on addressing obesity

  3. Junk-Food, Couch-Potato Culture By Tony Auth, The Philadelphia Inquirer

  4. Kid’s eat 30%-50% of calories at school

  5. Schools Serving Lunches that Meet Saturated Fat Standard

  6. IOM Recommendations for School Meals • Increase fruits and vegetables • Make half grains whole grain • Milk must be low or no fat • Use only trans-free products • Limit sodium to 740 mg • Set maximum calorie targets

  7. Continue to Improve School Meals • Provide technical assistance • Healthful and appealing • Half grains whole grain • Serve only 1% and fat-free milk • More fruits and vegetables • Competitive pricing • Increase meal reimbursement rates • Assess quality of meals, share results with parents

  8. Food sold outside of school meals: • Vending • School stores • Fundraisers • A la carte

  9. School Foods Report Card 2007

  10. What’s a Junk Food?(According to the USDA) Allowed Fruitades (with little juice) French fries Ice cream bars Candy bars Cookies Chips Snack cakes Doughnuts Seltzer water Caramel corn Popsicles (without fruit juice) Jelly beans Chewing gum Lollipops Cotton candy Breath mints Not Allowed

  11. Child Nutrition Promotion and School Lunch Protection Act, HR 1324/S934

  12. Fundraisers in Schools • Common items: candy, baked goods, and soda

  13. www.cspinet.org/schoolfundraising.pdf

  14. School Wellness Policies Requirements Address nutrition education, physical activity, and other wellness activities Set nutrition guidelines for all foods available on each school campus during the school day Involve parents, students, school food personnel, school board, administrators, public

  15. Strengthen Local School Wellness Policies • Technical assistance/training; • Make wellness policies and implementation plans public; • Periodically assess implementation of policies and update as needed; and • Maintain standing local wellness policy committees.

  16. NANA’s model policies and additional resources: www.SchoolWellnessPolicies.org

  17. School Foods Tool Kit www.cspinet.org/schoolfoods

  18. Remove Junk-Food Marketing from Schools Don’t market, sell, or give away low nutrition foods/brands: • sales • school fundraisers • placing logos, spokes-characters, etc. on vending machines, in books and curricula, and on scoreboards, buses, or other school property • educational incentive programs • supplies for labels/proof of purchase programs • on Channel One • free samples or coupons

  19. Worksites • Adults spend day at work • Eat – lunch, snacks (vending), meetings • Important for addressing: • high healthcare costs • disability • absenteeism

  20. Worksite Nutrition Policies • Adopt nutrition policies for cafeterias, vending machines, company events, conferences, and meetings • Provide healthy options • Incentives and pricing strategies to make healthy options more appealing and affordable • On-site farmers markets or produce delivery clubs • Provide nutrition information in cafeterias and vending machines • Initiatives to educate, motivate and provide social support • State: • Gather or develop model policies and materials • Provide incentives • Serve as model

  21. Menu Labeling in Health Reform • Only chains; ≥20 outlets • Standard menu items – not custom orders, specials • Calories on menus, menu boards and food tags • Other nutrition info on brochures, posters, etc. • Is feasible; allows for reasonable variation • Cost is modest compared to other costs of doing business • National uniformity

  22. Restaurant foods AppetizersCaloriesSat + Trans Fat (g) Buffalo Wings (12) w/ Dressing 1,010 22 Stuffed Potato Skins (8) 1,120 40 Cheese Fries (4 c) w/ Dressing 3,010 91 Entrees French Toast w/ Syrup & Margarine 910 13 Caesar Salad w/Chicken 1,010 13 Spaghetti with Meatballs 1,160 10 Fresh Chicken and Broccoli Pasta 1,170 55 (total fat) Chicken and Biscuits 2,500 NA Meals Chicken Ranch Sandwich & Fries 1,580 16 Double Whopper w/ Cheese King Size Value Meal 1,980 42 Fried Seafood Platter 2,170 39 Sweets Cinnabon (1) 730 14 Fudge Brownie Sundae 1,130 30 Cheesecake Factory Carrot Cake (1 s) 1,560 23

  23. Away-from-Home Food Consumption Has Doubled 37% 18%

  24. Eating out linked to obesity

  25. Improve menus: • reformulate existing items • calories, saturated fat, trans, sodium • leaner meats, lower fat dairy • add whole grains • add more fruits and vegetables – with interesting recipes • add new healthy entrees

  26. Current default kids’ meal Healthy default kids’ meal

  27. Healthy Default Options on Disney’s Children’s Menus

  28. Food Marketing Is Effective • Studies show marketing gets children’s attention & affects food choices, food preferences, purchase requests, diets & health • Watching TV linked to obesity • Kids misled by and don’t understand advertising • Parents know marketing works

  29. Saturday AM TV Ads Batada, Seitz, Story & Wootan, JADA, 2008.

  30. Food marketing to kids: $2 billion/year

  31. Children’s Food and Beverage Advertising Initiative Current participants include:Burger KingCadbury Adams Campbell Soup CompanyCoca-Cola CompanyConAgra FoodsDannonGeneral MillsHersheyKelloggKraft FoodsMarsMcDonald's USANestlé USAPepsiCo Post FoodsUnilever United States

  32. TV Ad on Nickelodeonfor foods of poor nutritional quality

  33. Encourage companies to adopt strong marketing policies • Prohibit junk food marketing in schools • Counter advertising • Host a meeting with governor • Hold a hearing • Write to companies • Pass a resolution • Use the bully pulpit, press conferences, radio interviews

  34. CDC Division of Nutrition, Physical Activity, and Obesity CDC needs $90 million to fund all approved state grants

  35. CDC state physical activity and nutrition grants

  36. Soft drink taxes • Current funding for nutrition and physical activity is inadequate • >25 states have soft drink taxes • Some state soda taxes are earmarked • 1¢/12 oz. soft drink = $1.5 billion per year nationally • MO: 2 cent tax could raise $58 M/yr • Taxes to reduce intake • 10% tax = 8% decreased intake • MO: 10% tax = $118 M/yr

  37. Why Policy: Why nutrition policy is important Policy Options: Policies and programs to promote nutrition and physical activity Get Involved: What you can do Find Out More: Why its hard to eat well and be active in America today The National Alliance for Nutrition and Activity Learn more about how to eat well • Eating well and being physically active takes more than just willpower. We need programs and policies that make healthy food more available, that disclose the calorie content of restaurant foods, and that teach people how to make healthy eating easier. There are existing nutrition policies and programs, like Nutrition Facts labels on packaged foods, nutrition standards for school lunches, and regulation of food additives. But more needs to be done to help people who want to eat well and prevent diet-related disease. www.cspinet.org/nutritionpolicy

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