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Chapter 16. Applying and Interviewing for Employment. Learning Objectives. Explain the purposes of application letters and describe how to apply the AIDA organizational approach to them
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Chapter 16 Applying and Interviewing for Employment
Learning Objectives • Explain the purposes of application letters and describe how to apply the AIDA organizational approach to them • Describe the typical sequence of job interviews, the major types of interviews, and what employers look for during an interview • List six tasks you need to complete to prepare for a successful job interview
Learning Objectives • Explain how to succeed in all three stages of an interview • Identify the most common employment messages that follow an interview and explain when you would use each one
Applying AIDA to Application Letter Get Attention With the recent slowdown in corporate purchasing, I can certainly appreciate the challenge of new fleet sales in this business environment. With my high energy level and 16 months of new-car sales experience, I believe I can produce the results you listed as vital in the job posting on your website. Build Interest & Increase Desire Using the skills gained from three semesters of college training in business and managerial communication, I developed a collection system for Imperial Construction that reduced annual bad-debt losses by 25 percent. By emphasizing a win–win scenario for the company and its clients with incentives for on-time payment, the system was also credited with improving customer satisfaction.
Organization Fit Job Qualifications Background Education Attitudes Experience Style Skills What Employers Seek
Integrity Tests Personality Tests Cognitive Tests Substance Tests Background Checks Preemployment Testing
Interview Preparation • Learn about the organization and interviewers • Think ahead about questions • Bolster your confidence • Polish your interview style • Present a professional image • Be ready when you arrive
Interviewers Organization Name(s) Operations Professional Affiliations Markets Personal Interests Challenges Learning About the Organization and Your Interviewers
Common Interview Questions • Questions About College • What courses in college did you like most? Least? Why? • Do you think your extracurricular activities in college were worth the time you spent on them? • Questions About Employers and Jobs • Why did you leave your last job? • Why did you choose your particular field of work? • Questions About Work Experiences and Expectations • What was your biggest failure? • Describe an experience in which you learned from one of your mistakes.
Planning for the Employer’s Questions • The hardest decision you ever made • Your greatest weaknesses • Goals over the next five years • What you didn’t like about prior jobs • Some information about yourself
Planning Questions of Your Own • What are the job’s major responsibilities? • What qualities do you want in the person who fills the position? • Why is the job now vacant? • What makes your organization different than others in the industry? • What is a typical workday for you like?
Good Manners Mock Interviews Nonverbal Skills Voice Training Confidence Competence Good Judgment Polishing Your Interview Style
Preparing Traveling Waiting Your Résumé The Location Review and Plan Support Papers The Route Be Professional Your Portfolio Travel Time Practice Courtesy Being Ready When You Arrive
1 The Warm-Up Stage 2 Question-and-Answer 3 Close of the Interview The Interview Process
