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Headway Strategies: Navigating the Information Paradigm of Education Publishing

This article discusses the impact of information overload in today's digital age on education publishing. It explores strategies for coping with the influx of information, such as hoarding, scanning emails, and embracing advanced search techniques. The importance of collaboration between learners and teachers is emphasized, along with the need for a two-way street in education business. The article also delves into the role of Web 2.0 tools in optimizing educational processes and marketing strategies. For more insights, visit www.education-business-blog.com.

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Headway Strategies: Navigating the Information Paradigm of Education Publishing

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  1. Lee Wilson – Headway Strategies WEB 2.0 & EDUCATION PUBLISHING

  2. Information Paradigm 1980 HOARDING SCANNING

  3. eMails per day? • Under 20 • 20 to 40 • 40 to 60 • 60 to 80 • 80 to 100 • Over 100

  4. 00’s =Information Overload

  5. ATTENTION

  6. Amazon – decision driver? • Publisher blurb • Customer reviews • Customers who bought this… • Product details (ISBN etc.)

  7. RELEVANCE

  8. We are all adult learners now…

  9. When stuck I….? • Google it • Move on to something else • Ask people who know the topic • Reflect on what I learned in school

  10. COLLABORATION

  11. WHO >= WHAT

  12. TECHNICAL + BEHAVIORAL

  13. Education Products NETWORK LEARNERS AND TEACHERS ENCOURAGE ADVANCED SEARCH TECHNIQUES BUILD A TWO WAY STREET

  14. Education Business SOCRATIC MARKETING RELAX OPTIMIZE

  15. WEB 2.0

  16. For more www.education-business-blog.com

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