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Email Marketing Company In Hyderabad | BOXFinity Pvt Ltd

While performing email marketing services, there are positive metrics like open rate and click-through rate but bounce rate is a negative metric which are of two types.

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Email Marketing Company In Hyderabad | BOXFinity Pvt Ltd

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  1. How will hard bounce and soft bounce affect email deliverability? https://www.boxfinity.com/

  2. Among all the different email marketing services and its metrics, there is one metric that shouldn’t be ignored, it is known as Bounce Rate. A high bounce rate will obliterate the sender’s status. https://www.boxfinity.com/

  3. There are two types of bounces1. Hard bounce (Permanent delivery failure):It is where the email is not permanently delivered to the recipient. The email will be returned to the sender. https://www.boxfinity.com/

  4. Reasons for a hard bounce:Invalid or wrong email address: If the subscriber gives an invalid or wrong ID, then the email will fail to deliver.No domain name: If there is no domain name behind the subscriber’s ID, it leads to a hard bounce.Blocked by email server: When the delivery of the email is blocked by the email server of the recipient, then it will not be delivered. https://www.boxfinity.com/

  5. 2. Soft bounce (Temporary delivery failure): Even after the email address is valid and will reach the recipient mail server, it still gets bounced back due to various factors. https://www.boxfinity.com/

  6. Reasons for soft bounceRecipient mail server is offline: If there is a configuration change happening in the server, then the mails sent will be temporarily rejected.Exceeding the size limit: If the average mail size exceeds, then it will lead to a soft bounce, which means it won’t be sent to the recipient.Email limit has reached: When the recipient’s mailbox is flooded with mails, then the message that you send will be bounced back. https://www.boxfinity.com/

  7. https://www.boxfinity.com/

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