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Prospect Leicestershire Briefing. charnwoodtogether September 30 th , 2009. Contents. Why we are here Strategy formulation About Prospect Leicestershire Our focus Regeneration Supporting sustainable growth Business enterprise Sub-regional communications
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Prospect LeicestershireBriefing charnwoodtogether September 30th , 2009
www.prospectleicestershire.co.uk 0116 222 3322 info@prospectleicestershire.co.uk
Contents • Why we are here • Strategy formulation • About Prospect Leicestershire • Our focus • Regeneration • Supporting sustainable growth • Business enterprise • Sub-regional communications • Cross-cutting shared services • Priorities and challenges www.prospectleicestershire.co.uk 0116 222 3322 info@prospectleicestershire.co.uk
Why we are here • Unique alliance between city and county with districts • Multi Area Agreement • ‘Joining Up’ • New structure for strategy and delivery • Unites regeneration, inward investment and enterprise Colton Square, New Business Quarter www.prospectleicestershire.co.uk 0116 222 3322 info@prospectleicestershire.co.uk
Multi Area Agreement • ‘In 2020 Leicester and Leicestershire aspire to have a prosperous, enterprising and dynamic economy, characterised by innovative businesses and creative people, attractive places and sustainable communities.’ www.prospectleicestershire.co.uk 0116 222 3322 info@prospectleicestershire.co.uk
Strategy formulation • Leadership Board serviced by strategy and policy groups – through Coordination Group • Housing, infrastructure and planning • Transport • Business and Enterprise • Employment and Skills • Rural Partnership www.prospectleicestershire.co.uk 0116 222 3322 info@prospectleicestershire.co.uk
Leadership Board Co-ordination Group Recommend for approval Employment & Skills Board Business & Enterprise Group Transport Group Housing, Planning & Infrastructure Group Leicestershire Rural Partnership Technical appraisal and shortlisting NGP Project Board WNF Programme Board ERDF Project Board LRP Sub-Group Strategic Appraisal Support Unit Projects Economic Development Company Local Authorities Other Partner agencies www.prospectleicestershire.co.uk 0116 222 3322 info@prospectleicestershire.co.uk
Strategy formulation • Leadership Board agrees strategy for sustainable economic development • Leadership Board directs investment from local, regional and national funds • Leadership Board commissions projects to be delivered by Prospect Leicestershire www.prospectleicestershire.co.uk 0116 222 3322 info@prospectleicestershire.co.uk
About Prospect Leicestershire • Founding members City and County • Accountable to Leadership Board • Seven private, five public sector – HCA and Emda observers • £1.2m pa running costs - City, County, Districts, Emda, HCA • £15-40m pa capital from public sector sources • Company limited by guarantee www.prospectleicestershire.co.uk 0116 222 3322 info@prospectleicestershire.co.uk
Prospect Leicestershire’s focus • Our delivery focus is: • Regeneration • Supporting sustainable economic growth • Business enterprise www.prospectleicestershire.co.uk 0116 222 3322 info@prospectleicestershire.co.uk
The ‘No Boundaries’ proposition Unique city/county partnership gives us a new edge in the inward investment market Joined up = easier to do business Political alliance = more confidence in stability ‘No Boundaries’ - external proposition but also internal challenge Used as rallying call to private sector Still room to do more… www.prospectleicestershire.co.uk 0116 222 3322 info@prospectleicestershire.co.uk www.prospectleicestershire.co.uk 0116 222 3322 info@prospectleicestershire.co.uk
Prospect Leicestershire’s focus • Our delivery focus is: • Regeneration • Supporting sustainable economic growth • Business enterprise www.prospectleicestershire.co.uk 0116 222 3322 info@prospectleicestershire.co.uk
Regeneration • City centre master plan refresh • Retail circuit • New Business Quarter & Science Park • Abbey Meadows housing • Waterside & St George’s North www.prospectleicestershire.co.uk 0116 222 3322 info@prospectleicestershire.co.uk
Regeneration • Leicester Business Gateway • Combines Station Improvement & NBQ • Creates superb new gateway to city • Transforms station entrance/ creates new piazza • New booking hall, ticket office, passenger facilities • Refurbished historic entrance, better taxi, cycle access • Improved bus integration and information systems • New hotel and residential tower • 50,000sq m new offices – 4,000 jobs www.prospectleicestershire.co.uk 0116 222 3322 info@prospectleicestershire.co.uk
Regeneration • Leicester Cultural Quarter • Most challenging area/Needs ‘fine grain approach’ • Preparing development strategy • Potential for creative industries ‘hub’ sparked by major public projects – Depot, Curve, Phoenix Square • Encourage workspace supply for creative business • Improve public realm and linkages to rest of city • Improve signposting and develop quarter identity www.prospectleicestershire.co.uk 0116 222 3322 info@prospectleicestershire.co.uk
Regeneration • Leicester Waterside • 50 hectares to NW of city centre • Cut off by ring road. Derelict, vacant, under-occupied • Vision is comprehensive residential-led, mixed-use regeneration to create vibrant new city neighbourhood • Reunite city centre with the river and surrounding residential areas • Increase use of river • Improve appearance of area as a gateway to Leicester www.prospectleicestershire.co.uk 0116 222 3322 info@prospectleicestershire.co.uk
Regeneration • Wolsey Island • Major component of Abbey Meadows regeneration • Potential for up to 1,800 homes • Links Science Park and BUSM sites • High potential site between River Soar and Grand Union Canal • Area will be transformed into sustainable residential community, range of new homes, foot and cycle bridges www.prospectleicestershire.co.uk 0116 222 3322 info@prospectleicestershire.co.uk
Regeneration • Market Town regeneration opportunities • Preliminary meetings held • Significant enthusiasm for Prospect Leicestershire to help with identifying and unlocking regeneration opportunities • Loughborough, Coalville – immediate priorities • Hinckley, Melton – being worked up • Housing, Planning and Infrastructure sub group has key role • Resources needed to support developments www.prospectleicestershire.co.uk 0116 222 3322 info@prospectleicestershire.co.uk
Prospect Leicestershire’s focus • Our delivery focus is: • Regeneration • Supporting sustainable economic growth • Business enterprise www.prospectleicestershire.co.uk 0116 222 3322 info@prospectleicestershire.co.uk
Supporting sustainable economic growth • Joint employment land and workspace investment plan and programme • City and county lack adequate land and workspace • Public funds not enough to address gaps • Public sector must get more proactive to address issues • Prospect Leicestershire commissioned to lead partners in five-year programme • Increase choice of land and workspace • Enable firms to reduce CO2 emissions • Provide better estate management service for business occupiers • Grow partners’ capital assets and revenue income • Act as direct developer as necessary • Shared services approach • Bringing forward employment land to meet future need www.prospectleicestershire.co.uk 0116 222 3322 info@prospectleicestershire.co.uk
Supporting sustainable economic growth • High added-value business support services • Prospect Leicestershire commissioned to lead study to identify needs of firms in science and technology and creative sectors • Plan to meet priority needs • Create proposal for innovation hubs for support, incubation and growth • Leicester (creative industries) Loughborough (science and technology) • Universities as key partners www.prospectleicestershire.co.uk 0116 222 3322 info@prospectleicestershire.co.uk
Supporting sustainable economic growth • Team to support Sustainable Urban Extensions • Prospect Leicestershire commissioned to create peripatetic team for planning and delivery of the five SUEs – providing total 25,000 homes across sub region • Core team also able to draw on consultants • Flexible and cost-effective solution • Coordinated by Hpig group • Accountable to local authorities as planning bodies • Kitemarked for best practice • WHERE ARE THE PRIORITIES FOR HOUSING GROWTH? www.prospectleicestershire.co.uk 0116 222 3322 info@prospectleicestershire.co.uk
Supporting sustainable economic growth • Leicester Science/Innovation Park • On sites either side of National Space Centre • Phase 1 – 40,000 sq ft – 530 new jobs over 10 years • City council acting as lead body • Prospect Leicestershire advising, assisting with funding applications and pushing delivery www.prospectleicestershire.co.uk 0116 222 3322 info@prospectleicestershire.co.uk
Supporting sustainable economic growth • Market Harborough innovation centre • Creates 30,000 sq ft of incubation and grow-on space in environs of town centre • Prospect Leicestershire has guided site selection • Prospect Leicestershire to act as agent • Funding application submitted www.prospectleicestershire.co.uk 0116 222 3322 info@prospectleicestershire.co.uk
Prospect Leicestershire’s focus • Our delivery focus is: • Regeneration • Supporting sustainable economic growth • Business enterprise www.prospectleicestershire.co.uk 0116 222 3322 info@prospectleicestershire.co.uk
Business enterprise • Inward investment project • Raise awareness of Leicester and Leicestershire offer • Develop ‘No Boundaries’ proposition • Confirm and refine sector opportunities and target messages through research • Identify and develop marketing channels • Target key sectors with sector-specific marketing messages • Launch Advocates programme • Build relationships with overseas contacts • Upgrade/replace our CRM system. • Maintain relationships with strategic local businesses and develop new relationships, providing our support for their intelligence www.prospectleicestershire.co.uk 0116 222 3322 info@prospectleicestershire.co.uk
Inward investment • University initiatives • 3U4B – successful brand to be extended and developed. Pharmaceutical seminar November. Creative Feb 2010 • Bespoke resource scoping project to improve university liaison with all private sector partners • Developing campus plans with all three universities www.prospectleicestershire.co.uk 0116 222 3322 info@prospectleicestershire.co.uk
Sub-regional communications • Tell the best-possible story about the new way of determining and delivering economic strategy • Prepare project matrix – funding decisions, milestones, outcomes etc • Identify lead organisation for each project • Agree programme of media releases • Develop media protocols • Another ‘first’ for sub region www.prospectleicestershire.co.uk 0116 222 3322 info@prospectleicestershire.co.uk
Cross-cutting shared services • Partnership hubs potential • Property asset management – first stages • Prospect is prime example for economic development shared services – can we go further? www.prospectleicestershire.co.uk 0116 222 3322 info@prospectleicestershire.co.uk
Priorities • Important to strike balance between city centre and county initiatives • Balance between physical regeneration, inward investment and any potential business enterprise initiatives (awaiting strategy) • Future proof priorities to reflect partnership aspirations www.prospectleicestershire.co.uk 0116 222 3322 info@prospectleicestershire.co.uk
Opportunities / Priorities for Charnwood • Facilitating Regeneration and Development Opportunities in Loughborough Town Centre particularly; • Eastern gateway • Development Sites along inner relief • Longer term priorities to strengthen the retail core/circuit • Regeneration priority sites around Moor lane and Grand Central • Delivery of options for Sustainable Urban Extensions www.prospectleicestershire.co.uk 0116 222 3322 info@prospectleicestershire.co.uk
Opportunities / Priorities for Charnwood • 2. Working with Loughborough University • Science Park • Olympics and other major events • 3. Promoting Charnwood - Inward Investment and Place Marketing Propositions www.prospectleicestershire.co.uk 0116 222 3322 info@prospectleicestershire.co.uk
Prospect LeicestershireBriefing – any questions? 30 September, 2009