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Creating a Culture of Collaboration: Collecting Community Engagement Data August 21, 2012 Amanda Wittman, PhD Director of Academic and Strategic Initiatives Campus Compact. Campus Realities and Strategies: Creating the Plan Defining assessment on your campus
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Creating a Culture of Collaboration: Collecting Community Engagement Data August 21, 2012 Amanda Wittman, PhD Director of Academic and Strategic Initiatives Campus Compact
Campus Realities and Strategies: Creating the Plan Defining assessment on your campus Creating and implementing an assessment plan Powerful practices Resources
Questions to Consider What is the project you want to assess trying to accomplish? What are the key goals? Begin with the end in mind What do you want to measure or assess? What’s the definition on your campus? What does success look like? What are the benchmarks/victory markers? Analysis Who needs to be involved in the process? Students? Community partners? Institutional researchers? Staff? Faculty? Community members? Relationship synergy matters
Terms and definitions There’s no right one! Civic engagement Community based research/learning/teaching Service-learning Community engagement Curricular/co-curricular service Whose definition counts on your campus? Where is data collected on your campus?
Tracking vs. Measuring • Tracking = What is going on? • Snapshot • Learn what is happening (who/what/where/when/how?) • Data informs measurement • Measuring = What happened? • Activity stories • outputs, impacts • cost/benefit analysis
Campus Compact Benchmarks for Partnerships • Shared vision and values • Benefits and incentives for all partners • Investment in trust/mutual respect • Multi‐dimensional (reflects nature of issues) • Clear organization/dynamic leadership • Linked to mission of partner organizations • Clear process for communication, decision‐making, change • Evaluation of both methods and outcomes
Community Impact • Focused – Trim and Fit to Purpose • Reinforcing – Institutional goals and strategies – Community goals and strategies • Educational and Developmental – Reinforce best practice – Encourage reflective practice • Useful – Internal and external reporting, based on community needs • Linked to rewards, recognition, visibility, planning, funding for all partners (Barbara Holland, 2012)
From Reactive to Proactive 1. What is the purpose? 2. Who is the target audience? What is the intended impact on that audience? 3. What types of data will be most convincing? Who will need to be involved? 4. What data is already available? How can we use existing tools? Do we need new tools? What role can technology plan? 5. Who will manage/lead? 6. Who can help design, support, analyze, report? 7. In what form and timeframe is data presented? 8. What’s the ongoing plan? (Barbara Holland, 2012)
Tips for Measuring/Tracking Impact • Measure impacts of specific project outcomes and partnership relationships • Pay attention to causality • Keep it simple • Measurement must consider institutional and community perspectives and expectations – Perspectives may differ • Partners must be involved in tool design • Use mixed methods; involve partners in data collection process • Share and discuss results; agree on presentation • Link internal and external assessment processes (Barbara Holland, 2012)
Convene Communicate Collaborate Consolidate (http://www.youthworkers.net/index.cfm/fuseaction/blog.view/BlogID/194)
Powerful Practices Slippery Rock University Campus Compact Annual Survey and IPED comparison California State University – Monterey Bay http://magazine.csumb.edu/news/2012/may/2/engaging-community University of Iowa – Sustainable Dubuque Partnership http://www.cityofdubuque.org/index.aspx?nid=1042 The Federal Reserve http://www.minneapolisfed.org/publications_papers/pub_display.cfm?id=4673
Powerful Practices • Incentives to Measure: • Carnegie classification • Accreditation • Presidents Honor Roll • Campus Compact Annual Survey • Resources from Campus Compact: Engaged Campus Initiative Carnegie classification support Assessment webinar with Barbara Holland The Crucible Moment praxis brief Campus Compact Theory of Change
Resources Engaged Campus Initiative (Sept. 2012) www.compact.org NC Campus Compact Measuring Community Impact http://www.elon.edu/e-web/org/nccc/Init-MeasureComm.xhtml Carnegie Classification http://classifications.carnegiefoundation.org/descriptions/community_engagement.php http://www.nerche.org/index.php?option=com_content&view=article&id=341&Itemid=92
Contact Information Amanda Wittman awittman@compact.org 617-357-1881 x205