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Green Industry. Planning to Continue Business Following a Disaster. Virginia Morgan, Co-leader Communications Alabama Cooperative Extension System. What We Proposed. A tool to help Gulf coast green industry through emergencies or disasters
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Green Industry Planning to Continue Business Following a Disaster Virginia Morgan, Co-leader Communications Alabama Cooperative Extension System
What We Proposed • A tool to help Gulf coast green industry through emergencies or disasters • One-day workshop during the 2006 Gulf States Horticultural Expo • Expert presentations, peer interaction, hands-on activities
Work Starts • Conducted a listening session, August 2005 SNA convention • Hired a graduate student and a Web developer • Interviewed producers in south AL • Built a basic free Web site
Plan Goes Awry • Only three people registered for the workshop • Re-think approach • SNA
Next Steps • 2006 • June presentation • August SNA show • Publication production • New presentation for 2007 GSHE
Production Facilitator’s Guide • http://www.aces.edu/pubs/docs/E/EX-0068-A/ Participant Workbook with Plan • http://www.aces.edu/pubs/docs/E/EX-0068-B/ Agency Emergency Numbers • http://www.aces.edu/pubs/docs/E/EX-0068-C/
2007 GSHE Education Day • Twenty-two of twenty-six participants completed the pre-session assessment Seven participants already had a plan in place
GSHE Education Day, cont’d • Seven had a plan in place • Last reviewed (2 had reviewed one year ago) • Last exercised (2 had exercised one year ago)
GSHE Education Day, cont’d • Size of operation (employees) and importance of a written plan
GSHE Education Day, cont’d • Twenty-six participants completed the session evaluation • About the course: • All participants thought the course was helpful (20 (77 percent) thought it was good or excellent) • The majority said they would recommend the course (24 said yes, 1 said no, and 1 said maybe)
GSHE Education Day, cont’d • Twenty-six participants completed the session evaluation • Risk to their operations • Top hazards listed: Fire, hurricanes, floods, power outage, ice, wind, tornado, thunderstorm, injury
GSHE Education Day, cont’d • Twenty-six participants completed the session evaluation • Functions most critical to their operations • Irrigation, customer service, generate $
Project Status • Learning materials are posted to the ACES Web site (www.aces.edu) and cataloged on the EDEN site (www.eden.lsu.edu). • The www.greenindustryemergencyplan.com site has not been used by producers yet, but SNA has expressed interest in taking it over. • An on-line survey has been distributed to eight of the GSHE participants.
Did We Help? Maybe.
Project Team • Deacue Fields III, Extension Economist, ACES • Jim Novak, Extension Economist, ACES • Ken Tilt, Extension Horticulturist, ACES • Virginia Morgan, Co-leader Communications, ACES, team leader
Project Collaborators • Jackie DiPofi, Director, Small Business Development Center, Auburn University • Jan Winter, Executive Secretary, MS Nursery and Landscape Association • Allen Owings, Executive Secretary, LA Nursery and Landscape Association