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When creating a website, aesthetics and functionality often take center stage, but they are<br>not the only qualities to consider. One essential element that is sometimes overlooked is<br>website accessibility. When your website is accessible, you ensure that everyone, including<br>individuals with disabilities, has the best possible user experience.
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Why Website Accessibility Shouldn’t Be Overlooked When creating a website, aesthetics and functionality often take center stage, but they are not the only qualities to consider. One essential element that is sometimes overlooked is website accessibility. When your website is accessible, you ensure that everyone, including individuals with disabilities, has the best possible user experience. For those looking to make their websites more accessible, here is a look into the basics of accessibility and why it should not be overlooked. The Basics of Website Accessibility Web accessibility refers to various design and development practices that allow all users of varying abilities to access and interact with your website. This can include providing alternative text for images, better keyboard navigability, color contrast options, screen reader compatibility, and more for users with visual, mobility, cognitive, and hearing impairments. Your website should follow ADA guidelines and the standards outlined in WCAG 2.1 AA (government 508). These guidelines are designed to make websites more accessible, understandable, and operable for everyone, including those with disabilities. If you are unsure where to begin with website accessibility, the WCAG 2 provides a checklist that can help you in getting started. You can also reach out to an experienced web designer or legal professional for more guidance. Why You Shouldn't Overlook Accessibility in Oklahoma Web Design Creating a fully accessible website is an in-depth process, but it is worth it in every way. For those outside the world of Oklahoma web design, ensuring accessibility may not seem like an important factor. However, there are a wide variety of reasons why accessibility should not be overlooked. This includes that: Accessibility Is Required by Law In the United States, the Americans with Disabilities Act applies not only to physical locations but also to digital spaces, which include websites. As such, improving your website’s accessibility is more than a good thing to do – it is required by law. If you have any questions about the Americans with Disabilities Act, you can find more information on their website or
consult a legal professional. Accessibility Gives a Better User Experience An inaccessible website can lead to a poor user experience for individuals with disabilities. For example, if a user with vision impairments cannot properly navigate your site due to poor color contrast or missing alt-text on images, they may grow frustrated and move on to a different website that meets their needs. Websites that are not accessible exclude these individuals from engaging with your brand and ultimately limit the reach of your business. A more accessible website provides a better experience for all users. Accessibility Is Best for Your Brand Your web design in Oklahoma City may be the first interaction people have with your brand, and the experience they have on your website sets the tone. If your website is not accessible to everyone, users may develop a negative perception of your brand. Accessibility shows that you care about your customers and value inclusivity, which helps you build loyalty and trust. Accessibility Widens Your Audience According to the CDC, more than 1 in 4 U.S. adults have a disability. If your website is inaccessible, you are excluding a large number of potential users from engaging with your brand online. Web accessibility opens doors that allow you to tap into a broader, more inclusive audience who are looking for products or services like yours. Alongside these factors, you should make your Oklahoma web design more accessible simply because it is the right thing to do! Regardless of their ability level, everyone should be able to access both online and offline spaces, and this includes your website. Improve the Accessibility of Your Web Design in Oklahoma City At myheartcreative, creating and designing for all is at the heart of what we do. We would be happy to partner with you to improve your site's accessibility. Our accessibility services are carefully developed to make sites more accessible, from implementing a thoughtfully researched website widget to providing manual maintenance. In addition to accessibility, we can create a functional, appealing Oklahoma web design that reflects your brand well to every user. For more information about our web accessibility or design services, please contact us.