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Top 25 Places in Nashville to Generate Backlinks for your Business. Agenda. Cover top local backlink sources (applicable to cities outside of Nashville as well) Ask questions or add comments at any time Open discussion. Search Engine Profiles. Human traffic Credible directories
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Top 25 Places in Nashville to Generate Backlinks for your Business
Agenda • Cover top local backlink sources (applicable to cities outside of Nashville as well) • Ask questions or add comments at any time • Open discussion
Search Engine Profiles • Human traffic • Credible directories • Customer satisfaction • See additional reviews, directions Google, Bing & Yahoo
Local Directories Office Directory Listings
Local Directories • Human traffic • Credible directories • Customer satisfaction Nashville Chamber of Commerce
Local Directories • Human traffic • Credible directory • Free • Ranked highly for searches like “Nashville Business directories” Business Journal Directory - Nashville
Local Directories • $$$$ - not free • Trusted link & traffic • Valuable as a trust signal Better Business Bureau
Local Directories • Highly trafficked websites. • Increase traffic to your website. • Customer satisfaction • See additional reviews, directions • Yelp – populates Apple Maps, Yahoo and Bing reviews. • Citation Sources by Category
Directories to Avoid • No automatic inclusion! • Be wary of directories that let you choose anchor text • http://www.howtouseseo.com/business/business-services/directory/9 - example of spammy link.
Social Media Channels • Human traffic • Most reviewed channels • Share content • Directories within channels
YouTube • Human traffic • Make sure it links!
Local Media • Good source of site traffic • Business recognition The Tennessean – (local news outlets)
Local Media • Well trafficked websites • Good source of site traffic • Business recognition Nashville Business Journal – (local business journals)
Local Niche Blogs • Identify blogs read by your audience • Give them a reason to post about you
Local Events • Speak at one • Sponsor one
Local Events • Host one
Local Partners • Business recognition
Certifications • Human Traffic • Qualified Traffic
Educational Organizations • EDU • Business recognition
Thanks! • For additional information on search engine marketing best practices, please visit my blog: http://www.localsearchmasters.com/blog/.