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DCS-932/932L Wireless N Day & Night Mjpeg Network Camera Sales guide

Explore the features, benefits, and applications of the DCS-932/932L wireless network camera for indoor monitoring. Learn about positioning strategies, market targeting, and competitive advantages.

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DCS-932/932L Wireless N Day & Night Mjpeg Network Camera Sales guide

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  1. DCS-932/932LWireless N Day & Night Mjpeg Network CameraSales guide D-Link Confidential

  2. Agenda • The Design • The Market • Positioning Highlights • Benefit to adopt this product • Product Application Guidelines • mydlink portal • Competitive Comparison & Analysis • Main Competitors • Key Comparison

  3. The Design

  4. The Design -1 DCS-930 DCS-920 DCS-932/932L

  5. The Design -2 • Vogue and fashion design • Small case likes cigarette box • Embedded antenna • Light in weight DCS-932/932L

  6. The Market

  7. DCS-932/932LPositioning Highlights-1 • Why should we develop this model for the consumer product line： • People wants to have a low cost of entry-level indoor camera • People wants to have a environment without Ethernet cable • People wants to have Day & Night monitoring • People wants to directly use the camera when they buy it

  8. DCS-932/932LPositioning Highlights-2 • What functions to meet user’s demand： • Handicap of user operation • Technology of wide area wireless connection • One button for wireless connection (WPS) • IR LED for dark environment monitoring • Small ID design for beautiful • Provide a easy way to access camera from anywhere around the world via internet (DCS-932L)

  9. DCS-932/932L Brief introduction • Target market and user： • Baby room for parents 24H watching • Security of supermarket and convenience store • Kindergarten for remote watching • Plaza in building viewing • People who has a baby in house • People who has pets in house • People who has patient or the aged in house • People who does not the IT background

  10. DCS-920 1/4”CMOS sensor 1 MJPEG 2 Wireless G 3 Portfolio – Wireless MJPEG network camera DCS-932/932L DCS-930 1/5” CMOS sensor 1 MJPEG 2 Audio 3 1/5” CMOS sensor Feature 1/5” CMOS sensor 1 Wireless N 4 MJPEG 2 WPS 5 Audio 3 Small ID design 6 Wireless N Wireless N 4 IR LEDs 7 WPS 5 My-Dlink (DCS-932L) 8 Small ID design 6 P r i c e

  11. DCS-932/932L Brief introduction • Model Description： • DCS-932/932L is a substitute for DCS-910 and DCS-920 in the future, unlike a standard webcam, the DCS-932 is a complete system with a built-in CPU and web server that transmits high quality video images for security and surveillance. It also can be accessed remotely and controlled from any PC or notebook over the local network or through the Internet via a web browser. The simple installation and intuitive web-based interface offer easy integration with your Ethernet/Fast Ethernet or 802.11n wireless network. The four IR LEDs can let you see anything in dark environment. It is the entry level network cameras with mydlink portal(DCS-932L). It offers a simple and easy solution to access your camera from anywhere around the world via internet.

  12. DCS-932/932L Brief introduction • Selling Point： • WPS support • 802.11n wireless connectivity • The Motion JPEG streams for remote monitoring • Remote video monitoring and recording • CMOS sensor • IR LEDs for dark environment monitoring (5 meters) • 0 lux CMOS sensor can capture video in low-light environments • Send Snapshots to FTP or via E-mail • UPnP & DDNS support for network configure • mydlink portal support (DCS-932L)

  13. DCS-932L Brief introduction • Improve user experiences (mydlink portal benefit home and SOHO) ： • Increase successful installation rate • Decrease the steps of configuration • Provide a easy way to access camera from anywhere around the world via internet

  14. About Mydlink portal • mydlink portal offers a simple and easy solution to access your camera from anywhere around the world via internet. You can remotely monitor your home over the network using a standard web browser

  15. Scenario mydlink Without mydlink

  16. Without mydlink Create a DDNS account Configure DIR-300 DDNS settings Find out DCS-932L IP address Configure DIR-300 firewall Port Forwarding settings Browse via port number 11 Steps + 3 Steps + 3 Steps + 2 Steps + 1 Steps = 20 Steps!!

  17. Just one easy step! mydlink Enter the URL in your browser to view your IP camera

  18. How does D-Link device work for mydlink ? Step 1: Step 2: Step3: Add device to mydlink through Installation Wizard Log in mydlink website Remote view from mydlink

  19. Competitive Advantages • Main Competitors • Key Comparison

  20. Linksys WVC80N Competitive Analysis Strength of DCS-932/932L • Low cost • Small ID design • IR LEDs for Day & Night monitoring • mydlink portal support (DCS-932L) Weakness of DCS-932/932L Features • Without Mpeg4 support D-Link DCS-932/932L D-Link DCS-930/930L P r i c e

  21. Key Comparison for DCS-932/932L

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