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Wings to reach the global market

Wings to reach the global market. Repositioning the Philippine Agri -Food Exports amid the Global Recession. Roberto C. Amores Philippine Food Processors and Exporters Organization, Inc. 30 th National Conference of Employers (NCE) April 28-29, 2009.

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Wings to reach the global market

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  1. Wings to reach the global market Repositioning the Philippine Agri-Food Exports amid the Global Recession Roberto C. Amores Philippine Food Processors and Exporters Organization, Inc. 30th National Conference of Employers (NCE) April 28-29, 2009

  2. According to Dr. Rolando Dy, Center for Food and Agri Business, University of Asia and the Pacific

  3. Tuna / Sardines Pineapple Banana Dried Fruits Mango Seaweeds Sugar

  4. REPERCUSSIONS: GLOBAL RECESSION ON RP AGRI-FOOD EXPORT

  5. opportunities Domestic and global consumption increases RP food manufacturing – 8.9% Food exports 28%

  6. Food export performance: other factors

  7. Rp performance 2007 The Philippines’ agri-food intensity is way below the international average According to Dr. Rolando Dy, Center for Food and Agri Business, University of Asia and the Pacific

  8. Rp performance 2007 Table 1. Agri-food exports and Share to Total Merchandise Exports of Top 15 Agri-food exporters in 2007

  9. Rp performance 2007 Table 2. RP dismally underperforms in agri-food exports, 2007 Source: WTO, CIA (2007 data)

  10. Rp performance 2007 Export 2007 ($ mln) Coastline (km) Export/km ($’000) THAILAND 6,173 3,219 1,918 VIETNAM 3,064 3,444 890 MALAYSIA 640 4,675 137 INDONESIA 1,949 57,716 34 PHILIPPINES 391 36,289 11 Table 3. Philippine seafood exports… in the cellar Source: WTO, CIA

  11. Study on afmaimpelementation Source: Experts ReviewModernizing Philippine Agriculture and Fisheries, The AFMA implementation experience, Dy, Gonzales,Bonifacio, de Vera, Llanto, et.al. CFA-UAP, 2008

  12. What can be done to move rp food exports forward?

  13. Amid the global recession, how can agri- food export sector reposition themselves to survive in and grow in a weak market and uncertain global market? In the immediate term, the sector must study the key markets more. We need to invest in Strategic and Tactical Market Intelligence. Create a think tank for advanced strategic thinking on global competitiveness and trends. Expand the use of the Agricultural Competiveness Enhancement Fund ( ACEF)

  14. What short and medium term measures and the macro and industry level needed to make Phils. an agri-food export champion?

  15. What should be instituted now to take off global upturn in a year or two? On the trade front, exploit bilateral Agreements such as JPEPA. Aggressively work on the immediate release of the Php1.0 billion Export Support Fund. Intensify production of export winner crops, increase productivity and learn more on cost reducing technologies. Make ACEF funds easily accessible to upgrade processing plants.

  16. Mango

  17. Fresh Okra

  18. Conclusion Change drivers include globalization and trade liberalization; a revolution in retailing led by supermarkets—the latest in a series of challenges associated with increasing concentration of ownership by global agribusiness firms; heightened consumer awareness on food safety and international standards, and advances in technology.

  19. Conclusion Food is essential commodity and less affected by recession. And this is precisely the reason why we should give priority to the sector.

  20. Conclusion We need to band stronger to build more resilient and sturdier wings to have a soft landing and in the near term to be able to soar to greater heights and transform the crisis into an opportunity.

  21. Thank you!

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