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EAUC Conference: 23 March 2010 Hermione Brown and Amy Watts

EAUC Conference: 23 March 2010 Hermione Brown and Amy Watts. Why car-share? Case studies University of Bristol University of the West of England Policing of car-share schemes Setting up a car-share scheme Examples of monitoring and enforcement Marketing Successful schemes Lift share

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EAUC Conference: 23 March 2010 Hermione Brown and Amy Watts

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  1. EAUC Conference: 23 March 2010 Hermione Brown and Amy Watts

  2. Why car-share? • Case studies • University of Bristol • University of the West of England • Policing of car-share schemes • Setting up a car-share scheme • Examples of monitoring and enforcement • Marketing • Successful schemes • Liftshare • Q&A session

  3. What journeys can you car-share? • Commuting • Business trips • One off journeys

  4. Geographical locations • Comparisons between the Uni’s • Car parking policies • Car-sharing policies and incentives • Policing of car-sharing

  5. UWE (blue) • Out of town campus • UoB (red) • City Centre precinct with separate Halls of Residence

  6. Structure • Cat A – Car Share • Cat A – Disabled • Cat A - Departmental • Cat B - Preferential • Cat C – Standard (Licence to hunt) • All vehicles must display a permit, and coupon if necessary • Charging policy • Daily charge of 0.008% of annual salary • Charged monthly or by daily parking coupon • Departmental - £705.50 per academic year • Disabled – free • Visitors - £2.50 ½ day • Car sharers – charge collected from the lowest salaried member of team • One off annual permit cost - £15.00 Note: all permits are renewed on an annual basis, with the exception of some disabled permits.

  7. Structure • Specific car parks available to staff, students and visitors – all with barrier access with programmed cards • All vehicles must display a scratch card or permit • Charging policy • Staff and students: £3 for 4 days of parking (scratch cards) • Staff permit • Business users/visitors – free parking • Disabled – free parking

  8. UoB Policy • Parking available to staff that live at a distance of 2+ miles from the University. • Staff must work more than three days a week (minimum 22 hours a week) • Car share teams must have a minimum of two members. Incentives per team • Guaranteed parking space • Guaranteed ride home • 10 additional free days of parking • The parking charge will be taken from the lowest salaried member of staff UWE Policy • Only requirement is to have a passenger in the car when it is being parked. • Parking available to all students and staff. Incentives to both Uni’s • Easy-to-operate and understand system. • Share cost of parking. • 2+ lanes to save time and money.

  9. What departments should be involved and Why?

  10. Methods of policing the car sharing schemes • Self policing • Barriers • Person recognition • Visual checks – foot patrols • CCTV UoB – Self policing UWE - Barriers and self policing

  11. UWE car-sharing barrier • Designer: Steve Ward, Transport Planner, UWE • Installed: October 2009 • Location: Car Park 1 (student car park) • Cost: About £12k (of which £10k cost of the barrier) • Would be very cheap to replace an existing barrier • Considering moving the barrier this year to cover an additional 200 spaces. • National car parking award

  12. UWE car-sharing barrier

  13. UWE car-sharing barrier Designer: Steve Ward, Transport Planner, UWE Installed: October 2009 Location: Car Park 1 (student car park) Cost: About £12k (of which £10k cost of the barrier) Would be very cheap to replace an existing barrier Considering moving the barrier this year to cover an additional 200 spaces. Car parking award

  14. Have the spaces where they can be monitored • Only issue permits to those that are in a ‘BUDi team’ which then allow members to park in the dedicated spaces • If the spaces are misused remove the privilege – 3 strikes and you are out/clamp those that persistently abuse the spaces but ensure your policy is available to view on the intranet with all other car-sharing information

  15. To successfully get your message across you need to decide who you are targeting • Staff? • Students? • Part time staff/students? • Visitors? • How many members do you want? • Set a target

  16. Set a target • Promote the scheme • Use appealing marketing materials • Support from management • Integration in to your travel plan • A marketing plan • Know the barriers • Persevere • Incentives

  17. Dedicated car-sharing bays • Guaranteed ride home scheme • Monthly prize draws for carwashes, vouchers for canteen, printing vouchers for students • Gifts when joining or setting up a BUDi team such as air fresheners, key rings, chocolate, etc The rewards don’t have to be car parking related.

  18. liftshare can: • Set up a private scheme for your organisation • Help you promote your scheme successfully • Provide back-end monitoring pages which supply statistics, member information and marketing suggestions • Support clients with their day to day queries and monitoring

  19. liftshare: Hermione Brown 01953 451166 hermione@liftshare.com liftshare.com University of Bristol: Amy Watts, Sustainability Manager (Transport) 0117 3317817 amy.watts@bristol.ac.uk University of the West of England: Steve Ward, Travel Planner 0117 32 81542 steve2.ward@uwe.ac.uk

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