for Job Seekers

1. for Job Seekers Prepared for Curt MacRae’s Get to WORKshop August 20, 2009 By Cleo Parker

2. Twitter for Job Seekers • What is Twitter? • How can Twitter assist a job search ? • Setting up your Twitter account • Profile & following strategies • Twitter resources for job seekers

3. What is Twitter, Anyway?

4. An Open Micro Blogging Platform • Microblogging – limited to 140 characters • Open network – no introductions needed OR

5. Twitter Traffic is Growing Rapidly

6. How Twitter Can AssistJob Seekers

7. Using Twitter for Job Search • Locate jobs • Establish your credentials • Networking • Intelligence Gathering

8. Finding Jobs on Twitter • Searching Twitter • http://search.twitter.com/ • #jobs, #jobseekers, #tweetmyjobs, #hiring, #mijobs • Also use this to find people in your fields of interest • TweetBeep “like Google alerts for twitter:” • http://tweetbeep.com/ to set up job alerts • Tweet My Jobs – set up search by channel • http://www.tweetmyjobs.com/ • Twitter Job Search • http://www.twitterjobsearch.com/ • Twitter Job Finder • http://twitterjobfinder.com/

9. Reputation and Network Building • Post observations and articles relevant to your field of work • Follow thought leaders in your field • Follow local connectors • Reach out to people of interest • Your network will expand in new and sometimes surprising ways

10. Setting up and Using Twitter Tips for Job Seekers

11. Twitter Profile for Job Seekers • Adjust Your Settings • Profile Statement • Link • Page Background • User Photo • Notifications • Devices

12. Anatomy of a Profile Link to book site Profile Photo Optional Background Profile statement Balanced follow ratio, active tweeter Tweets promote book & publishing Following these folks

13. Twitter Commands • # Hashtag • To identify a tweet as belonging to a special category, such as • #jobs Social Media Manager, Raleigh NC • RT re-tweet • To broadcast someone else’s tweet to all your followers • RT @careerexaminer Hiring good talent - find it first -- http://bit.ly/ruk0g • @ at reply • To send a message to someone that everyone can see • @cleoparker interesting blog, cleo thanks for the link http://bit.ly/Kfay • DM - Direct Message • To send a private message between two people • D cleoparker You won a free dog training clicker/whistle for following HBH Pet Products! Send your mailing address via DM and watch for your prize

14. Who to Follow • Job Posting Services • Recruiters • Target Companies • Job Search Advice

15. What to Tweet • NOT: Your diary, menus, playlist • Twenty things job seekers shouldn’t say on Twitter • Links – add a brief comment, and use a URL shortener • Original observations, breaking news, job leads • RT Content of interest

16. Organizational Tools • Free downloadable applications: • Tweetdeck • Hootsuite • Twirl • Create categories • Built in URL shortening • Link Twitter to blogs, Facebook

17. Twitter vs. Tweetdeck

18. Job Search Tools and Tweeps

19. Job Tweeps • @job shouts – General job postings • @Startup Hire – Jobs at VC backed companies • @ZulujobsMI - Michigan jobs tweets • @JobAngels – Post your info so others can “help one person find a job” • Many industries have their own job tweeps, @GetManufactJobs, @GetMarReseaJobs, @socialmediajobs, etc.

20. Advice @careerealism @jobhuntorg @careerexaminer @kevindonlin @onlineresume @indeed @simplyhired Local news & events @MotorCity @crainsdetroit Recruiters Search on company name & #jobs @kristanabraham Campbell-Ewald @tannarmstrong Organic Job-Related Tweeps

21. General Twitter Information • Articles on Twitter for job searching • How to find a job on Twitter article on Mashable • Review of Twitter job search apps • @Irene Koehler offers online social media training via Twitter • The Twitter Workbook by David R. Haslam