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Brazilian Second Round: Post-Electoral Analysis Wilson Center, Brazil Institute November 1, Washington DC. The Crystallization of the Brazilian Electorate. Final Results Crystallized Electorate. PSDB 35% PT 46% Floaters 19%.
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Brazilian Second Round: Post-Electoral Analysis Wilson Center, Brazil Institute November 1, Washington DC
Final Results Crystallized Electorate PSDB 35% PT 46% Floaters 19% C Class increases by 30 million, from 34% to 49% of the Brazilian adult population TSE
No Movment in the 2nd Round XXXXX Credit C Class increases by 30 million, from 34% to 49% of the Brazilian adult population Institutoanalise
Explosion in “C Class” Middling Class XXXXX Credit C Class increases by 30 million, from 34% to 49% of the Brazilian adult population Ipsos Cetelem 2005 - 2009
Election about Brazilian’s consupltion and mobility conquests... XXXXX Credit
Approval Ratings • Lula First Year average 80% • FHC First Year Average 80% • Strong Economy and Positive Scenario Should keep Dilma’s Number up. • Less of honeymoon in Brazil
Key Elite Issues • What is the PSDB’s vision for Brazil? • Both PT and PSDB are trying to fill the same space: Center-Left • Ultimately, both parties are very class oriented in their electoral make-up
PSDB versus PT Ipsos 2008
Rise of the Quality of Life Agenda: 2005 vs. 2010 Inflation is #1 issue in 1993 Middle Class Demand Profile
Education is Key (2009) % Education Health Crime Corruption Constant Issues across polls Education and Infrastructure Jobs/Unemployment Economic Development Lack of support of the Poor Government Incompetence Elite Study 2009 Brasil: Jornalists, Politicians/Government, and Private Sector
Key Elite Issues • Consensus Issues • Bottlenecks Infrastructure and Education • Impact on Macro-economic policies over the last 16 years • Huge inequality problems hurt Brazil globally • Size of State and Taxes among private sector