1 / 12

Broadband for Babyboomers

Broadband for Babyboomers. Presented by Steve Winton. Rise of the Silver Surfers. 23.9% of Internet usage 33 – 44 year olds 32.1% of Internet usage 45 – 64 year olds Marketing/Content shifting focus. Activity Sessions. Finding Information Local Entertainment Online Shopping

nen
Download Presentation

Broadband for Babyboomers

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Broadband for Babyboomers Presented by Steve Winton

  2. Rise of the Silver Surfers • 23.9% of Internet usage 33 – 44 year olds • 32.1% of Internet usage 45 – 64 year olds • Marketing/Content shifting focus

  3. Activity Sessions • Finding Information • Local Entertainment • Online Shopping • Travel and Holidays • Multimedia • Community/Networking • Security

  4. Finding Information • Search Engines - Google • News/Finance/Weather – News • Celebrity/Reviews – NineMSN/Yahoo7

  5. Local Entertainment • Movies – Greater Union • Shows - Ticketek • Restaurants - EatingWA

  6. Online Shopping • Retail – Myer/Harvey Norman • Classifieds – Quokka/West Classifieds • Auction - Ebay

  7. Travel and Holidays • Flights – Qantas/Flight Centre • Accommodation/Packages – Wotif/Lastminute • Transport – Budget Car

  8. Multimedia • Online Music - iTunes • Online Radio – 96fm Online • Movie Trailers – Yahoo Movies/IMDB Trailers • Video Clips - YouTube

  9. Communities and Networking • Employment – Seek/Hippo • Business Networks – DSBN Community • Social Networks – Facebook/MySpace

  10. Online Security • Viruses, Trojans, Worms - Symantec • Spam, Email Scams, Phishing and Fraud – ACMA • Adult Content/Cyber Nannies – NetAlert • Secure Sites - Verisign

  11. Other Interests • Sports – local and international • Medical Information • Genealogy/Family Trees • Politics/Petitioning • Insurance and Financing • Recipes and Nutrition • Health and Fitness • Garden/Landscape/Renovate • The list goes on….

  12. BB4BB Links • Beginners guide to the Internet • http://www.bbc.co.uk/webwise/ • Basic Web Lessons • http://www.aarp.org/learntech/computers/basic_web/ • Internet 101 • http://www.internet101.org/

More Related