Elements of Web Design which should not be overlooked

1. Blog:Nettonic.co.uk Elements of Web Design which should not be overlooked Before a website can be used to drive leads and conversions, it must establish credibility! So, Let us take a look at how these five elements are important in establishing trust and credibility. Navigation A website’s navigation can either lead potential clients through your website with much ease or cause major frustration that makes a potential client bounce off your website. It can be very easy to get excited with flashy or interesting typefaces, but mostly, simple and straightforward navigation delivers the best user experience. Brand Consistency If your organization has an established logo and brand that is used in marketing collateral, signs and brochures, then that branding has to be present in your website design as well. A major factor in instituting credibility is consistency. Existing as well as new clients should be able to recognize your brand easily in all kinds of communications, marketing materials and in your website design also. Search Engine Optimization & User Experience A visitor’s experience with your website is the main component of SEO and should be calculated in the overall web design. If important information like the capabilities, service offerings or benefits are buried at the bottom of a web design in Bedford, a website visitor might get frustrated and leave your website as quickly as possible. This increases your bounce rate and tells the search engines that your website does not assist with helpful information which is not for SEO.

2. Blog:Nettonic.co.uk The best practice of web design in Bedford is to put the most significant information at the top of the website in the upper left hand part of the page. As this is where people usually start to read on a website. Content A website contains both visual and written content, which should work together to communicate your brand message and core value propositions. The foremost thing to remember while writing content is that it should be to the point. Not only does it work better with the web design, it is easier to remember and quicker to read. Too much of the text and images will clutter up the page. Negative space in a web design, between images and text, allows a reader to rest their eyes for a second and restricts fatigue. Trust We have already discussed the simplest way to build trust with your website, but not to forget the overall visual design. The visual design of the website has a lot to do with creating trust. An outdated web design can make an organization look like their services are old-fashioned. Additionally, messy, untidy, disproportionate, or sloppy designs can fill a website visitor with all the doubt and mistrust. Working with an experienced web design expert in Bedford who recognizes your firm’s objectives and focuses on catering to the user experience is essential to building a website design that stimulates trust and builds relationships. As a conclusion, the website design is a chance to create a user-friendly environment where existing and potential clients come to get helpful tips and learn more about your business.