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Group 4 Members: Tammy Binkley, Ryan Houck, Blake Scheller, and Curtis Boyd. In 1960 GM averaged a 48.3% share of all U.S. car and truck market. In 1970 GM was a 200 billion dollar company. GM files bankruptcy in 2009 which resulted in a bailout by the federal government.
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Group 4 Members: Tammy Binkley, Ryan Houck, Blake Scheller, and Curtis Boyd
In 1960 GM averaged a 48.3% share of all U.S. car and truck market. • In 1970 GM was a 200 billion dollar company. • GM files bankruptcy in 2009 which resulted in a bailout by the federal government.
GM market share in 2011 is 19.4% • Giving the government $500,000,000 which was 26% in 2012 • GM is currently worth $10 billion
Current Market Trends GM is currently working to develop eco friendly cars Striving for artificialintelligence Adding eye catching ornamental and decorative designs in high demand. Developing international alliances.
In an industry first, General Motors Chevy brand has created a green label for its cars. The ecologic label will be affixed to the driver’s side rear window. GM’s green commitments include a goal to achieve zero-waste-to-landfill status as it facilitates worldwide and a pledge to invest some $40 million to projects that will reduce the company's carbon emissions by 8 million metric tons.
Volt Electric car strategy has not lived up to expectations. The company introduced the Chevy Volt in late 2010 to great fanfare. The Volt was meant to be a demonstration that the Detroit automakers could still be innovation leaders in the industry. The Volt got good ratings from auto reviewers and customers are very happy with the car. However, this has not been reflected in sales. The Volt missed sales goals by a wide margin in 2011 and 2012. So far, 2013 isn't shaping up to be any better. Electric-car start-up Tesla Motor just began delivering its Model S sedan in volume last fall, but the Model S still managed to outsell the Volt last quarter -- despite being far more expensive
GM is currently developing more fuel efficient cars such as the Volt. With Obama legislation, by 2016 all car must achieve at least 30 miles per gallon. GM must bear all costs associated with R&D.
Long term benefits of AFV outweigh the cost. With government regulation and higher fuel prices AFV will succeed in the future.
Advantages Less Waste Less toxic for the environment Increased farmer profits Less reliant on international oil
Attitudes towards AFV especially E85 changed from unfavorable to favorable and have led to a cleaner and efficient work environment. Attitudes towards AFV especially E85 changed from unfavorable to favorable and have led to a cleaner and efficient work environment.
Employees of GM see long term futures in GM. Most have been there for 30 plus years. GM employees have always had to deal with adversity. UAW, buyouts, and layoffs are part of the culture. SEE ATTACHMENT FOR EMPLOYEE SURVEY
Sustained AFV Success As gas prices increase AFV become a better alternative In 2011 $460 billion were spent on foreign oil
Bonus Slide Google’s self driving car w/ Wifi http://www.youtube.com/watch?v=cdgQpa1pUUE