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Cardigans. By: Jaqueline Ledezma. Target Market. Men and Women: Age: 15-30 Education: High School and college students Occupation and Income Level: Wide range Fits into most budgets. Customer Profile. Practical Casual Comfortable. History of the Cardigan. Mr. Rogers 1954.
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Cardigans By: Jaqueline Ledezma
Target Market Men and Women: Age: 15-30 Education: High School and college students Occupation and Income Level: Wide range Fits into most budgets
Customer Profile • Practical • Casual • Comfortable
History of the Cardigan Mr. Rogers 1954 Crimean War Period 1920’s Present day
References • www.articleco.com/Article/The-History-of...Cardigan.../50291 • http://www.ehow.com/about_5097613_history-cardigan-sweater.html • http://fashion.telegraph.co.uk/columns/sarah-mower/TMG8010671/The-new-fashion-forward.html