Why Should Startups & SMEs Go For Mobile App Development

1. Today, there is a paradigm shift in user behaviour. Now they opt for online shopping in place of visiting the outdoor stores, use mobile applications more as compared to the websites. And this continually rising percentage of smartphone and iPhone users, mobile app development is the best decision that an entrepreneur should make for its business. Do you know 44.85% of people have a smartphone these days? And they generate billions of revenues every year. There is no doubt in the fact that it’s a first stop solution for our 90 per cent of queries.

2. What if startups and SMEs should leverage the benefit of mobile browsing habits of its user? You will get the host of business advantages that can give your business a competitive edge in the market. That’s what I am going to discuss in this blog. Today, there is a paradigm shift in user behaviour. Now they opt for online shopping in place of visiting the outdoor stores, use mobile applications more as compared to the websites. And this continually rising percentage of smartphone and iPhone users, mobile app development is the best decision that an entrepreneur should make for its business. According to​​developer​ stats, global mobile app revenue can reach 935 billion in 2023. If you see the mobile app development stats, then currently, there are 2.8 million apps available in the Google Play Store and 2.2 million apps in the Apple App Store for download. No wonder the mobile world is flourishing, its penetration rate is increasing at a constant pace with no downfalls.​​How can mobile app development benefit your business? The mobility factor of smartphones and iPhones are relentlessly providing a new shape to industries in the market. In the past few years, we have seen desktops are substituted with these advanced cellphones, and the gap is growing day by day. Now it's no more a contact device, but an essential part of our daily lives. All these factors give startups and SMEs potent reasons to go for mobile app development in your new venture. Here, I have listed all the significant reasons that make mobile app development important for every business.

3. Let’s dig in…​​Higher Productivity For developing a mobile application, you will find a large number of code libraries available for use that can save the developer's lot of time. And now the cross-development platforms technologies like React Native and Flutter make it more comfortable with a single coding for both the android and iOS applications. With these readily available scripts, your developer can save significant time and develop a feature-rich application developed from scratch. Thus, it provides higher productivity and launches the app in the market faster. It improves the products' time to market plus gives enough time to devise strategies for better results. Read: 9 Core Features Every​​Front-end Developer​ Should Know Expand Business Network Globally Through business app development, you can provide your brand global exposure. You can market your products and services offered to the offshore customers too. It will expand startup's as well as SME's network across the geographical borders and reach different peoples. Consumers can research and grab the products online and compare them from the different choices available there. In addition to this, you can optimize your eCommerce app to improve its visibility in the international market. Higher Returns on Investments

4. Android is an open-source platform and iOS is considered the closed source platform. Both cost less and allow the developers to access the SDK and development tools for free. ​​And not just this, there's a large pool of mobile app developers available in the market with the best and updated skillset. Therefore, the business should invest in the app marketing and experienced resources which are readily available. In return, it provides profit yielding results with high ROI. Read: How Can​​Artificial Intelligence​​Benefit Your Business? Boost Business Sales to a Great Extent Developing a business application benefits low barriers to a successful business. Take an example of an eCommerce app; here the highest sales come from cell phones. Users prefer mobile phones more than the desktop, and we know why. With the mobile app, you can increase your sales count at a great extent. It gives a new business way to different people such as rural workers, young entrepreneurs, homemakers, and some developing countries too. With the advancements in the web technologies and trends, an online presence with an application can be set up at affordable prices rather than opening a brick or mortar store for selling/buying goods. It helps the startups and SMEs to set up an online platform which is accessible to all and need no extra investment. Your business sales is also affected by your website design and development so in order to boost it up you choose the best platform that suits your business needs like you can hire api developers in india or shopify developers at affordable cost.

5. Read: ​Shopify vs​​Woocommerce​: Who Will Win the Race in 2021? ​Cost Saving E-commerce applications provide comparatively less-cost engagement with valuable customers and endorsing the business to innumerable new customers. Hence, startups and SMEs can save a bulk of money on traditional advertising and other marketing activities.​​The business application provides comparatively less-cost engagement with potential customers and endorses the business to many new customers. And the best thing about the mobile app is that it offers safe and secure online payment options. They have highly secure payment gateways and thus, make using UPI id, credit card, debit card or PayPal. Privacy and data confidentiality is truly ensured. Free Online Marketing is Possible Tapping the potential of the business app for startups and SMEs as a good marketing channel is vital. If any users sign up on your app, you get a subscriber that you can use for marketing campaigns and promoting products in future. You can market your products or services by sending push notifications to the people who have already subscribed to your marketing channel or have your app installed on their mobile devices. By sending push notifications, you can keep your users engaged who have already subscribed to your marketing channel or app installed on their mobile devices.

6. Read: ​How To Choose The​​Best Opencart Developer​ For Your Shopping Business? Summing Up Business apps are designed and developed with customized features that engage users, filter products, enhance customers' interest and thus, augments business success. It provides a wider view of customer choices, online transactions and other important activities. This, in turn, polishes business, its marketing plans, and offers refined user information. Developing a business app needs all-inclusive knowledge of the impression and the goal of the business. For this, you need to consult the​​mobile app development companies in India​. They will help you out and provide you with the best mobile application. Original source