20 likes | 76 Views
Almost all people in the world nowadays use mobile phones in their day to day lives. The advantage of using these phones is that they offer a range of methods to communicate and stay in touch with one another. Since business firms are always looking for better ways to connect with their target users, they can make use of messaging services to communicate news about their latest products or exciting offers.
E N D
Multiple Messaging Software – How It Is Useful For Marketing Almost all people in the world nowadays use mobile phones in their day to day lives. The advantage of using these phones is that they offer a range of methods to communicate and stay in touch with one another. Since business firms are always looking for better ways to connect with their target users, they can make use of messaging services to communicate news about their latest products or exciting offers. Due to this reason, there is now a great demand for multiple messaging software systems. These systems offer bulk Messaging Solutions to companies that enable them to send marketing messages to hundreds of end users at the same time and promote their businesses in a very cost effective manner. The latest multiple messaging software suites come with a range of user features that enable companies to send messages across multiple platforms in a seamless manner. It also helps them to make use of the best messaging server systems that guarantees fast and prompt message delivery services. A well developed messaging suite serves as a converged message delivery platform for different types of messaging channels, such as SMS, IVR, MMS, USSD, email and eFax. The messaging suite can integrate its platform with various standard modules, protocols as well as a central controlling management interface for supporting all technology and business needs of the service provider. The best part of using a messaging suite is that it offers a messaging gateway, messaging hub, messaging controller, messaging router, a consent gateway as well as a 2-way communication platform all together which serve as a total technical package for sending bulk messages. The platform for such a messaging suite is designed to fit a service oriented approach that can accommodate any kind of new service or business quickly, thereby generating new revenue streams. Such enterprise grade messaging platforms are scalable and robust which enables users to easily integrate them with a whole stack of different communication protocols for SMS, USSD, MMS, e-mail and IVR over HTTP, XML, HTTPs, SMPP, SMTP, SS7, SIP, SSL, SIGTRAN and RTP interfaces. These messaging suites serve as USSD gateway providers and offer advanced technical features for smooth handling of bulk messages. They also serve as SMPP service provider and present users with USSD over SMPP facilities.
The messaging gateway that comes with these messaging suites presents the opportunity for reliable and quick message delivery for all service providers and aggregators over the standard messaging channels to support P2P and A2P traffic. They also offer an easy to work with interface and a cost effective platform for all operations and routing requirements. Additional features include a live traffic monitoring platform with complete traffic analysis. The messaging platform also comes with a SMPP SMS Gateway and supports multiple messaging channels for enhanced services. With an SMPP provider in place, business companies can explore their options for bulk messaging campaigns so that they can be designed to meet the needs of the company and appeal to the targeted users for maximum effectiveness.