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Fee fishing as a method of small scale fish marketing

Fee fishing as a method of small scale fish marketing . Forrest Wynne KSU State Extension Specialist for Aquaculture. Fee fishing as a method of small scale fish marketing . Forrest Wynne KSU State Extension Specialist for Aquaculture. Fee Fishing - Rule # 1.

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Fee fishing as a method of small scale fish marketing

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  1. Fee fishing as a method of small scale fish marketing Forrest Wynne KSU State Extension Specialist for Aquaculture

  2. Fee fishing as a method of small scale fish marketing Forrest Wynne KSU State Extension Specialist for Aquaculture

  3. Fee Fishing - Rule # 1 • You are selling an entertainment experience!

  4. Who is catching who? - Rule #2 • You want to catch customers with fish!

  5. Other goods sold determines profit – Rule # 3 • Bait • Food • Drinks • Tackle • Games • Clothing • Crafts

  6. Other services sold determines profit – Rule # 4 • Fishing gear rental • Rides, games and alternative activities • Bonus ponds • Restaurant • Trophy fish catch and release • Bed and Breakfast • Fish cleaning

  7. Fish sales often create little or no profit! – Rule #5 • Except in large volume operations! • Small operations often hope to break even on the sale of fish • Fish losses due to mortality, hook loss and non-biting fish may be significant

  8. Is there a market? • Other operations? • Location? • Other competing fishing opportunities? • Reliable and affordable source of fish? • Adequate population? • Tourism? • Seasonality?

  9. In temperate climates:Fee fishing markets are seasonal(March – September)

  10. Be a people person!!! Be patient!! Women are good at this! Season: 5-8 months Willing to work weekends and long hours during fishing season Run a clean and well maintained facility Part time or supplemental income Family run operations Be a good manager Who should do this?

  11. What do you need? • Ponds you can seine and manage are best • Easy access to pond sites • Good parking area • Concession stand or building • License or permit? • A few small ponds – 1/3 to1 acre

  12. Fee fishing customers expect to catch fish!

  13. Fish Species? • What is reliably available? • Affordable fish? • Trout (stock year round?) • Hybrid striped bass • Hybrid bluegill • Carp • Catfish

  14. Fee Fishing – Make it legal!!! • Check with state game department for regulations • Fishing license required? • Minimum stocking rates? • Fish Species allowed?

  15. Manage water quality • Aeration • Water quality testing • Feeding ~ 0.5% of body weight daily • Monitor fish disease problems

  16. Kentucky fee fishing operations pay $.70 - $1.35/lb for 1 to 2 lb catfish

  17. Kentucky fishermen pay $1.00 - $2.00 lb for catfish caughtorPay a general admission fee of $6.00 - $10.00 with a 5 – 10 fish limit

  18. Remember! Fee fishing operations sell entertainment! • Relatively inexpensive • Greater potential for catching fish • Customers can fish from the pond bank • State fishing licenses may not be required • Other entertainment opportunities and services may be available

  19. Most important – Good Management!

  20. Fee Fishing: Benefits to small scale aquaculture development • Provides a seasonal retail outlet for fish • May be located near, or integrated with fish farms • May encourage local crop diversification • Retain revenue in rural communities • Assists the industry with public education

  21. Fee fishing facilities • Prefer large fish, but will accept some size variability • May accept small lots of fish delivered more frequently • Can pay higher prices than processors due to retail sales • Demand excellent quality fish • Seasonal market (March to September)

  22. Location: Market outlets for live food fish • Ethnic markets are generally concentrated in or near urban areas • Most fee fishing markets are located in suburban or rural settings

  23. Live haulers require • Commitment from fish producers and buyers • Organized and timely harvest and loading of fish • Quality product – good health, flavor and proper size

  24. The end…

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