220 likes | 238 Views
When Faith in Action Meets Corporate Social Responsibility. A Best Practice Model Genworth Financial The Center for Volunteer Caregiving. 975 Walnut Street, Ste. 311 Cary, NC 27511 www.volunteercaregiving.org.
E N D
When Faith in Action Meets Corporate Social Responsibility A Best Practice Model Genworth Financial The Center for Volunteer Caregiving 975 Walnut Street, Ste. 311 Cary, NC 27511 www.volunteercaregiving.org 975 Walnut Street, Suite 311 Cary, NC 27511 www.volunteercaregiving.org
Overview About Us Corporate Social Responsibility Steps to Partnership Mutual Benefits Successes and Pitfalls Questions?
About Us • Founded in 1992 - $25,000 from Robert Wood Johnson Foundation • Serve older adults and adults with disabilities • Three core programs • Escorted Transportation, Caregiver Support, and In Home Connections • Budget $300,000 • Staff-4 FT, 2 PT
What is Corporate Social Responsibility? • Company’s responsibility to “do good” in the community • Attention to social and environmental impact • No longer just a trend
Quotefrom Common Impact 2008 “Today's corporate philanthropists are looking not just to give money, but to build stronger connections with their communities, foster employee leadership skills and create a so-called double-bottom-line impact that benefits both nonprofits and the company itself.”
Snapshot of Success Clients of The Center Featured in 2010 Genworth Foundation Annual Report
Why Should We Care? Corporate giving follows employee interests and mission! “Today more than 90 percent of Fortune 500 companies have employee volunteer programs to leverage the power of service and volunteering in the corporate sector.”
Important Steps to Forming a Strategic Partnership • Find the Match for the Mission! Don’t Chase the Elusive Butterfly! • Help the Partner Meet Their Employee Volunteer Goals First! • Build Those Group Projects!
Important Steps to Forming a Strategic Partnership • Anticipate Their Needs • Provide Excellent Customer Service • Each and Every Time the Phone Rings –Be Available, If Possible
Important Steps to Forming a Strategic Partnership • Build on success for lasting impact • Have another company in the Wings! • BUT Don’t Spread Yourself Too Thin
What Does the Business Partner Seek? • “Corporate Social Responsibility: It's All About Marketing” Article on Forbes.Com 2009 • ROI –Achieving business value • Increased customer and employee loyalty ”
What Should the FIA Partner Expect to Achieve? Highlights of Strategic Partnership
What Should the FIA PartnerExpect to Achieve? Highlights of Strategic Partnership
What Should the FIA Partner Expect to Achieve? Highlights of Strategic Partnership
Impact to Date Since 2006, The Center has received: • Over $94,000 in direct financial support including volunteer match, grants and corporate donations. • (Does not include value of training opportunities and individual designated United Way gifts)
Impact to Date Since 2006, The Center for Volunteer Caregiving: • Held 5 onsite daytime Volunteer Orientations • Trained 35 employee volunteers • Held 3 Caregiver Support Lunch and Learns
Keys to Success • Match for the Mission and Customer Service • Start Small • Involve Employees First • Recruit a Board Member from the Partner Review Forming a Strategic Partnership!
What Are Some Pitfalls? • Be sure you have Key Leadership Buy In • Plan for additional Staff Time • Be careful of Dependency on Partner • Plan for Next Steps
Lynn Templeton, Executive Director ltempleton@ctrvolcare.orgSusan Meador, Program Manager smeador@ctrvolcare.orgThank you for your interest and participation!