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Presentation to the Environmental Concerns Committee Charlotte Chamber. March 2008. What is the Problem?. Eight local counties violate the national standard for ozone – “non-attainment” Violation of air quality standards Puts federal transportation funds at risk
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Presentation to the Environmental Concerns CommitteeCharlotte Chamber March 2008
What is the Problem? • Eight local counties violate the national standard for ozone – “non-attainment” • Violation of air quality standards • Puts federal transportation funds at risk • Complicates regional efforts to attract and retain the best employers and employees • Negatively affects our health • Makes permitting difficult for industry
What’s Causing It? 6% 14% 24% 55%
Purpose • To test what organizational approach and implementation elements and methods will produce quantifiable reductions in ozone-forming pollutants • Determine the effect of CEO/Designee commitment to a program on employee participation
2006 Goal: To secure participation by 50 of the largest companies in the 8-county Metrolina Region • 52 Employer Partners • 56,283 Employees Reached • Recruitment by business leaders and Top/Down corporate support were critical to success
2007 RESULTS - Expansion • Outcomes • 30 New Partners • 20,000 New Employees Reached • Secured Partners in all 8 counties.
2006 Goal: To encourage worksite/employee participation • 2,821 Commuters reporting commute type (5%) • 9000 New alternative trips reported
2006 Goal: To motivate employers to change their business practices to lower emissions. • Operational programs made important contributions to the pollution reduced and provided a necessary option for many businesses
2007 RESULTS – Commute Reductions • More than tripled the vehicle miles reduced already! • Over 75,000 trips have been avoided in ’07
Conclusions • CAW succeeded as a pilot program, demonstrating what organizational approaches and implementation elements work • CAW generated a high degree of enthusiasm and business support • CAW motivated people and businesses to alter behavior • CAW achieved quantifiable emission reductions
CAW 2008 • Continue to apply what was learned • Maintain continuity of the partnership between government and business • Build on the momentum of 2006 and 2007 • Sustain and grow business support base, maintaining 88 companies and recruiting additional companies • Target operational emission reduction opportunities • “Privatize” Clean Air Works! in 2008, developing a business-led program