D r Paul Butcher

2. Dr Paul Butcher Director of Public Health Calderdale MBC Embedding road safety In wider public health practice

3. To cover – Public health department and road safety connections • Health and well being • New public health systems • Public health outcomes • Road safety and public heath shared agendas • Active travel • Sustainability

4. Health and wellbeing today We are living longer than ever before with dramatic changes in the nature of health over the last 150 years • infectious diseases now account for only 2% of deaths • 4 in every 5 deaths occur after the age of 65 • clean air, water, and environmental protection BUT: success brings new challenges • circulatory diseases account for 34% of deaths • cancers 27% and respiratory diseases 14% • rising prevalence of mental ill-health • persistence of long-term conditions Lifestyles and behaviours influence our outcomes and inequalities • 21% of the adult population still smoke • 61% of adults are overweight or obese • Fewer than 40% of adults meet physical activity guidelines • 2.4 million adults regularly drink more than recommended

6. Local government’s new functions - New duty to improve the health of the population: Local political leadership critical to making this work.

7. Vision “To improve and protect the nation’s health and to improve the health of the poorest, fastest” Approach Society, government and individuals to share the responsibility to improve and protect the health of the population, and especially those with the poorest health in our society Promote joint working where all organisations understand the contribution they can make to this common goal.

8. A new public health system • Public Health England – a national public health service • A return of public health leadership to Local Government • Professional leadership nationally and locally • Dedicated resources for public health at national and local levels • Focus on outcomes and evidence based practice supported by a strong information & intelligence system • Maintaining a strong relationship with the NHS, social care and civil society

10. question time please pick up your handsets • Do you have an effective working relationship with your public health department ?

11. Public health outcomes framework • Life expectancy • Healthy life expectancy 4 domains • Improving the wider determinants of health • Health improvement • Health protection • Healthcare public health and preventing premature mortality

12. Local Transparency and accountability • Outcomes framework will be used alongside the Joint Strategic needs Assessment to determine local priorities • Health and Wellbeing boards to determine local priorities and set out strategies which they will be held locally accountable to deliver

13. Connections PH indicators and road safety • Killed or seriously injured casualties on England’s roads • Utilisation of green space for exercise/health reasons • Mortality attributable to particulate air pollution • % of population affected by road, rail, air noise • Social contentedness (Placeholder) • Older people’s perception of community safety (Placeholder) • excess weight in 4-5 year olds and 10-11 year olds • excess weight in adults. • proportion of physically active and inactive adults

14. question time please pick up your handsets • Are you engaged with your health and well being strategy?

16. Virtuous circle for health • e.g. more sustainable housing, transport, and food systems • Less road trauma, less air pollution, less fuel poverty, fewer winter deaths, more physical activity, fewer overweight/obese people • More investment in health promoting systems + public infrastructure • Lower levels of long term, multiple preventable conditions Less dependence of formal health and social care system • Adds more life to years, not just years to life Improves public health, reduces inequalities Based on: “Claiming the Health Dividend”, Coote, A. King’s Fund. May 2002

17. Source: IPCC AR5, Working Group 1, Climate Change 2013: The Physical Science Basis

18. Public health consequences of… Physical inactivity reduces mortality risks of these cancers by 30-50% Around 35% of cardiovascular diseases attributable to physical inactivity + another ~25% partly attributable to air pollution

19. The risk of physical inactivity compared to road casualties Source: * **DfT Road Traffic Casualties 2009 *** BHF statistics 2010 edition; McPherson et al 2002.

20. More cycling and walking achieves multiple public health objectives • Achieves physical activity objectives in the public health outcomes framework • Reduces obesity • Reduces road traffic casualties • Improves local air quality • Reduces CO2 emissions • Increases social interaction and builds social capital

21. Example: • Across a town of 150,000 people, if everyone walked an extra 10 minutes a day, the HEAT model estimates: • 31 lives saved • Current value of £30m per year

22. Overweight and obese, 1980-2011 In the USA, obesity increased from

23. Public health and road safety – shared agendas • Public health has a £ uplift in a number of councils • Road safety funded by PH budget • Joint action on 20mph zones /limits • Road safety managed within public health • Links between active travel, climate change, road safety • Living streets /play streets • Commissioning additional activity – egsustrans • Bikeability and health legacy from Tour de France • Data sharing and contribution to JSNA

25. Road deaths in GB 1930-2010 Cycle fatalities have fallen by 92% since the 1940s

26. Rate per 100,000 people

27. Per billion kms

28. Measuring risk of cycling, wrong and right

29. Which road user represents the most danger per mile travelled?

30. Which road user is involved in the most road deaths? 883 453 362 107 7 34 27 28

31. Where ‘road safety’ goes wrong • Any intervention or law that reduces physical activity will almost inevitably do more harm than good. • de Jong (2012) – helmet legislation or promotion only has a net health benefit if injuries prevented exceed health costs lost to reduced cycling.

32. Conclusions • Set targets and measure the right things… • Get the balance right between promoting cycling for public health and road safety campaigns or laws which deter people from cycling

33. Questions? • How is safety and risk measured where you live? • How do we change institutional and organisational approaches to risk and safety? Thanks! References: Christopher Peck - CTC – the national cycling charity - 2013 - chris.peck@ctc.org.uk