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7 Must Have Features for Local Business Websites In 2020

In today's competitive world, if you fail to reach potential customers, as a local business owner, it is very important to have a business portal that provides an impressive web design as well as some other features. Carries which will easily boost your sales and ROI. Visit at https://bit.ly/3jIs2Nl

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7 Must Have Features for Local Business Websites In 2020

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  1. 7 Must Have Features for Local Business Websites In 2020

  2. Whenever you start off with a fresh venture, one of the initial decisions is to have an online presence of your brand, for which you can get your job done by any one of the Toronto website design company. But is it okay to simply have a website?

  3. No! In today’s competitive world, your business can never reach its desired height if you fail to reach potential customers. Another truth is, what consumers seek today, they may not want that tomorrow.

  4. That is why, as a local business owner, it is very important to have a business portal that bears an impressive web design along with few other features that will easily boost your sales and ROI. Read further to catch details.

  5. 1. URL with Service Area Name: Uniform Resource Locator, also commonly known as URL is the location of a particular website, web page or file on the internet. It plays a vital role while building a website and every website design company adopts it for the success of the portal. 

  6. This URL comprises of multiple parts and the way a web designer or developer uses it, will have a direct influence on the ranking of your website in search engines. 

  7. And if you are a local business owner with an intension to thrive, it is essential that your website bears an URL with service area name, so that customers looking for services/products similar to what you offer, will easily trace your brand while browsing the internet.

  8. 2. Maps/Direction:    Google maps are no longer meant only for people looking for directions. At present it is an amazing tool for local business to establish their brand and as well for potential customers to know that you are there to serve them with the services and

  9. products that they are looking for at that particular area. This is why it is imperative that the Toronto website design company includes Google maps & direction features in your portal.

  10. 3. Local Address: Create a Google My Business account, associating your portal. This will help you to not only rank higher in Google maps but as well to gain maximum visibility in Google local searches. 

  11. Mention your business address, phone number and other essential points of contact in it. Plus citing your physical address will also boost customers’ confidence as they will know how to approach you if anything goes wrong.

  12. 4. Hours of Business: While designing your website, ask your Toronto website design company to build the portal in a manner where you can clearly mention your hours of operation.

  13. This is so because such essential data help Google to rank your portal high among the local search results.

  14. 5. Gallery of Local Work/Portfolio: Showcasing your work on your website is a creative way of attracting more customers.

  15. After landing on your portal, if a valuable client gets to see samples of your previous work, s/he will gain more confidence regarding the type of service or product you offer.

  16. 6. “Schema”: This is the latest evolution in the field of SEO and hence the most important to include while web designing. Actually it is a code that is put into a website to allow search engines to provide more informative results for the browser.

  17. When your website has schema in place, it will let users know more about your brand, services, products, business location and etc.

  18. 7. Social Media Integration: Today, leaving a handful of introverts, rest all are social media savvy. Starting from Facebook, Instagram, Twitter, YouTube, Google+, Pinterest, Tumblr to Foursquare; there are a number of social media platforms where people stays actively engaged.

  19. So why miss this great opportunity to showcase your business through these and let valuable customers know how your brand can benefit them. Thus, integrate these social media platforms to your website.

  20. Click here to original source: https://topwebsitecompanytoronto.wordpress.com/2020/10/31/7-must-have-features-for-local-business-websites-in-2020/

  21. NuBranch Media Phone: +1 647-556-5501 Website: www.nubranch.ca Address: 21 Kodiak Crescent #200, North York, ON M3J 3E5, Canada

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