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SOCIAL NETWORK MARKETING

SOCIAL NETWORK MARKETING. Manshi , Rohit , Samandeep , Navpreet. Agenda. Introduction Why Social Network Marketing? Various Social Networks Issues SWOT Analysis Discussion Questions http:// www.youtube.com/watch?v=lFZ0z5Fm-Ng&feature=related. What is Social Networking.

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SOCIAL NETWORK MARKETING

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  1. SOCIAL NETWORK MARKETING Manshi, Rohit, Samandeep, Navpreet

  2. Agenda • Introduction • Why Social Network Marketing? • Various Social Networks • Issues • SWOT Analysis • Discussion Questions • http://www.youtube.com/watch?v=lFZ0z5Fm-Ng&feature=related

  3. What is Social Networking Social Networking………… It’s the way the 21st century communicates today.

  4. Why Social Networking? It’s natural Meet people Ask for advice or referrals Online Marketing Use in Business Nice-to-have, not a must-have Finding the networking niche Employers also use social networking sites to recruit

  5. Different Social Networks Blogging Personal Website E-mail sending Social network websites Search Engine Optimization

  6. Launched in 2004 More than 400 million users worldwide 83% of companies uses Face book 700,000 + local business have active face book pages Revenue to be in Billions from 500 million in 5 years from now

  7. Companies using

  8. Chirps from birds – Jack Dorsey Created in 2006 Described as the “SMS of the Internet” By March 2010, registered users increased by 1500% 3085 tweets after Los Angeles Lakers victory in the 2010 NBA Finals on June 17, 2010

  9. Notable Usages

  10. Launched in 2003 With 3 million users, India is the fastest growing country as of 2009 More than 70 million registered users Available in English, French, German, Italian, Portuguese and Spanish

  11. Features of LinkedIn answers LinkedIn services Search LinkedIn LinkedIn groups Jobs on LinkedIn Generate sales leads

  12. Companies using

  13. FIFA 2010 and Social Media "It is the first FIFA World Cup in which social media websites will play an important role in connecting everyone who cares about the game of football" - FIFA president SeppBlatter. 2,910 tweets per second in 30 seconds after Japan scored against Cameroon on June 14, 2010 in the 2010 FIFA WORLD CUP

  14. Issues Privacy Information Access Misuse of social networks Inconsistent participation Digital non savvy team Protection for children

  15. SWOT Analysis

  16. Questions Is social media blurring the line between the public and private life? 2) What do you think would be the future of social networking?

  17. Merci!Thank You!!!! Gracias!

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