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Event Planning Logo Design

What Planners Need to Know about Event Logo Design

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Event Planning Logo Design

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  1. WHAT PLANNERS NEED TO KNOW ABOUT EVENT LOGO DESIGN OCTALOGO.COM

  2. When we talk about custom logo design for an event, we have to take a lot of specific things in account. Most brands build their reputation and popularity over a long stretch of time which is very different when it comes to designing an event logo since there’s hardly any time for planners to promote their event. Hence, the logo design becomes a crucial part for promoting the event. Below are five simple techniques that might help event planners and/or logo designers in achieving an impactful event logo design:

  3. STUDY YOUR AUDIENCE THOROUGHLY Your target audience should immediately be able to relate to your logo design. Smart and creative use of colors and typography are great tools for logo creators and logo designers to come up with a design that immediately catches the audience’s attention. When designing an event logo, it becomes a vital task for designers to design a logo that instantly catches the viewer’s attention while keeping the brand’s integrity alive. The logo design MUST appeal to your targeted audience as you only get one glace. So research your audience before to start.

  4. HIRE PROFESSIONALS If you are an event planner and want to come up with an impactful logo design for an upcoming event, then it is always a good idea to hire the best logo designers in your area. This helps in keeping everything in order and speeds up the process in terms of the technical hurdles one faces when designing a logo. Having a design team on board also helps to bounce your creative ideas back and forth until you lock something down. This gives you room for trial and error.

  5. MAKE IT ACCESSIBLE TO ALL PLATFORMS If you’re planning an event on a short timescale then your event logo will be used multiple times with changing elements. The basic core look and feel of your logo will have to be designed as soon as possible. You will also have to make sure that your logo can easily be accessible to all social media platforms and print media platforms.

  6. KEEP IT SIMPLE BUT ATTRACTIVE The window to gauge a viewer’s attention is literally in milliseconds. It’s also a good idea to keep your design simple and to use only the elements that are absolutely essential to your design. The best logos have always been as simple as possible and they have left a long term print in the audience’s minds.

  7. INCORPORATE RELEVANT INFORMATION IN YOUR LOGO DESIGN This tends to avoid future tweaks and additional design material to be produced for providing information about your event(s). To have the dates and locations incorporated within your logo design is always a good idea as it also results in cutting your overall print and design cost. It’s a difficult task for planners to influence someone to break their routine to attend an event but a strong logo design always intrigues the audience and creates a sense of curiosity which does tend to work in the planners favor. Follow the guidelines above and you should be on your way to achieving a great event logo for your upcoming event(s)

  8. GOOD LUCK!

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