CIO Review​ has published a whitepaper on digital marketing by omevo

1. DIGITAL MARKETING SPECIAL CIOReview 20 Most Promising DIGITAL MARKETING Solution Providers 2016 Omevo Helping SMEs Achieve a Higher ROMI DECEMBER 8 - 2016 for addressing the needs of SMEs in India and MENA regions. Omevo helps them maintain a brand image across multiple digital mediums by providing them real-time tracking and reporting. It aims to build long lasting relationships with SMEs by providing "Ridiculous Radical Support" (RRS) which means that it offers its users round-the-clock support through the use of many channels like e-mail, phone line or Skype. Omevo provides a multitude of services related to digital marketing like All-In-one Marketing Cloud, Email Marketing, Event Marketing, SMS Marketing, Social Marketing, and Search Engine Marketing with unique features like Personalization Tags, HTML Drag Editor and more. It also provides services like coding, designing and consulting support. Omevo’s All-in-one program is a one-stop shop for all the digital aspects of digital marketing as a whole. Omevo specifically targets spam and makes sure that the clients’ email does not end up in the spam folder of the customer by creating an anti-spam environment so that it does not affect the IP reputation of the client. In case of SMS marketing, they target the problem of tracking and reporting. Omevo continually adapts in order to meet varying customer requirements. It understands the Indian market and moulds the solutions to fit into the Indian market. “We evolve by adapting our platform to the fast paced digital marketing world, introducing new tools and features that will help our customers grow their businesses,” asserts Nawar-Al-Kilany, Founder and CEO, Omevo. What sets Omevo apart is its empathetic approach towards digital marketing and the willingness to help its customers. Along with providing holistic services, it wishes to bring about positive change in the world by focusing on cooperation and collaboration competition. Omevo aims to become a global leader in cloud based digital marketing industry and continue to deliver holistic services to their customers. “We are a brand that possesses a soul which is based on understanding, supporting delivering an outstanding service to all customers. I would like to see Omevo not only improve our business and the businesses of our customers, but also make a difference in this world for the better,” concludes Nawar. Th e N avi g a t o r f o r E n t erp ris e So l u t i o n s CIOREVIEWINDIA.COM 20 Most Promising Digital marketing Solution Providers - 2016 T Even though digital market- ing is in its initial stages yet it is widely seen as a future driving trend in marketing. The adoption of digital mar- keting has outperformed old-school marketing strate- gies. The digital marketing process includes a variety of tasks ranging from creat- ing Brand Awareness to sales and conversion. Many other contemporary techniques like inbound marketing and content marketing are used to lure customers. In order to make marketing team’s task easier, many vendors have invested in latest trends and technology like big data, analytics, and cloud to offer industry-specific solutions. These solutions combined with ample data resources are very informative and help in making good decisions. Hence it becomes important Solution Providers. he growth and a d va n c e m e n t of Information Technology enhanced to take a technology driven approach and applying them in such a way that they are in alignment with the business goals of a client. They have to incorporate technologies like Geo targeting and wearable gadgets like Apple watch and augmented reality related customer reality experience. Today’s CIOs are on the lookout for partners with a strong sense of marketing who can help them reach the best potential. In an effort to help businesses we have analyzed hundreds of enterprises digital marketing services and shortlisted the ones who are designing industry specific solutions and are at the forefront of tackling challenges. CIOReview has come up with a list of “20 Most Promising Marketing Solution Providers 2016”. A distinguished panel comprising of CEOs, CIOs, VPs, Analysts and CIOReview editorial board have decided on the names of Most Promising Digital Marketing Nawar-Al-Kilany, Founder & CEO has con- Recognizes S budget. So, they are left with only a few choices in order to pursue digital marketing; that is, either working with an agency or using American software. usually cater to the needs of large cept of digital marketing. MEs in India have lately begun to realize the value of digital marketing to grow their businesses. They are but have a limitation in terms of Omevo In Annual Roll of Honor As one of the ambitious & Drop In commendation for their unbridled strive towards excellence and Innovation in their respective fields. Agencies Vignesh Anantharaj Managing Editor CIOReview providing Omevo specifically targets spam and makes sure that the clients’ email does not end up in the spam folder of the customer by creating an anti-spam environment so that it does not affect the IP reputation of the client rather than Key Person: Nawar Kilany Founder & CEO Company: Omevo Digital marketing worries. It is inherently designed to increase the users’ ROMI. It takes a vivid approach towards marketing and optimizes the marketing cycle by keeping a check on customer-preferences and accordingly alters the way the user contacts the customer. E-mail and SMS marketing are very important enterprises and it is expensive for SMEs to go with them whereas American softwares usually cater to the US market. Taking this into account, Omevo, headquartered in UAE, has positioned itself as a provider of integrated solutions across inbound and outbound channels Description: A provider of marketing automation software, which includes email marketing, event marketing, SMS marketing, social marketing and search engine marketing among others. Website: omevo.com and || JULY 2014 22 || JULY 2014 23 CIOReview CIOReview