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Recurring or Subscription Business<br><br>As Simon Sinek says u2013 u201cStart with Whyu201d?<br><br>Volumes play an important role in a recurring or subscription business. This revenue is billed more frequently, in fact monthly- for 1 customer you are generating 12 invoices a year! The invoices are typically smaller in size than one-off sales. If you are reselling products (which is true for most Microsoft MSP Partners), the margins are tight. If customers donu2019t pay or delay payments, there is an impact on cash flow.
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