FROM YOUR OFFICE TO YOUR RELAXING DESTINATION!

1. FROM YOUR OFFICE TO YOUR RELAXING DESTINATION!

2. Mission Statement

3. Business Description • Magellan Corporate Travel Incentives is a company that provides prepackaged or customized leisure travel incentives that companies can buy to reward their employees.

4. Example of Packages • Standard Package • 1 Week + Hotel + Airfare • 1 Tour • 2 Cab rides • 1 Dinner at a famous restaurant • Employee of the Month Package • 1 Week + Hotel + Airfare • 1 Tour • 4 Cab rides • 2 Dinners at famous restaurants • Translator • Elite Package • 2 Weeks + Hotel- penthouse + Airfare • 1 Tour • Personal chauffeur • 2 Weeks of dinner at any restaurant • Prepaid SIM card

5. Target Market • Large Corporations • Delaware, USA • More than one-half of Fortune 500 corporations are incorporated in Delaware. • Per capita real GDP was the highest in the nation-49 percent above the national average.

6. Target Market Cont’d • London, England • About 58.2% of 2.15 million business enterprises in the England are corporate businesses • Strong business relationship with U.S. • Home for one of the largest airports in the world (Heathrow) as well as British Airways Office for National Statistics. (2009). UK enterprises by legal status. Businesses. Retrieved March 28, 2010 from http://www.statistics.gov.uk/cci/nuget.asp?id=1238

7. Business Operations • United States Domestic Base: • Delaware • Foreign Base: • London, United Kingdom • There is: • 1 Chairman • 1 Vice President • Each base has: • 15 locally hired employees

8. Organizational Structure

9. Management • Diverse work staff • Open- physical space • A “Go Green” company • Follow a strict code of ethics • Motivate employees

11. Management • Carefully monitor work • Encourage creativity and innovation • Plan effectively to maximize profitability • Internal communication through various forms

12. Finance

13. Accounting

14. Marketing • Google Adwords • Facebook • Twitter • Yahoo Ads

15. SWOT Analysis • Strengths • Weaknesses • Opportunities • Threats • Competitors

16. Technology • Need: • Log-ins for employees and companies • Online Booking • Package Level Access Code or voucher • Payment system • Using: • Website • Travel Agency Software • PayPal Payment

17. Technology • Website objectives: Compatibility and Security. • Compatibility: • Work on Internet Explorer, Firefox, Safari browsers • Written in HTML5 • Easy to navigate through out the pages • Account/Payment Security: • Standard 128 bit encryption • Strong username and password

18. Limitations • Time • 5 hours ahead of Delaware* • Converting currencies* • £0.65 to $1.00 • Culture • Language and spelling • Holidays**

19. References Black, L. S. (2007). Why corporations choose Delaware. Retrieved March 24, 2010 from http://corp.dellaware.gov/whycorporations_web.pdf Bureau of Economic Analysis. (2009). Economic slowdown widespread among states in 2008. Regional economic accounts. Retrieved March 28, 2010 from http://www.bea.gov/newsreleases/regional /gdp_state/gsp_newsrelease.htm Office for National Statistics. (2009). UK enterprises by legal status. Businesses. Retrieved March 28, 2010 from http://www.statistics.gov.uk/cci/nuget.asp?id=1238