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Shopping. C.A.R.T. Professional Sales Term Project Anthony Aleong , Colin MacInnis, Ryan Duggan, Thomas Clark. Case #4189. C.A.R.T. Case #4189 Category : Professional Sales Code Name: Operation Fridge Product: Full Sized Fridge Price Range: $700-$1,000. THE PLAN.
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Shopping C.A.R.T Professional Sales Term Project Anthony Aleong, Colin MacInnis, Ryan Duggan, Thomas Clark
Case #4189 C.A.R.T Case #4189 Category: Professional Sales Code Name: Operation Fridge Product: Full Sized Fridge Price Range: $700-$1,000
THE PLAN • Shop at various retailers • Locate fridges & salespeople • Execute a situational-need story • Analyze effectiveness of sales presentations • Maintain anonymous identity
J.R. Rahey’s • Retailer: J.R. Rahey’s • Customers: Thomas & Ryan • Communication Styles: Amiable • Salesperson: Bill Case #: 217 Shopping C.A.R.T
SEARS • Retailer: Sears • Customers: Colin & Ryan • Communication Styles: Expressive • Salesperson: Shelly Case #: 218 Shopping C.A.R.T
MAYTAG • Retailer: Maytag • Customers: Colin & Ryan • Communication Styles: Driver • Salesperson: Failed to Obtain Case #: 219 Shopping C.A.R.T
HOME DEPOT • Retailer: Home Depot (Online) • Agent: Anthony • Code Name: The Aleong Stallion • Uncover Identity: E-Customer • Communication Style: Amiable • Salesperson: Jennifer Case #: 220 Shopping C.A.R.T
J.R. RAHEY’S SEARS HOME DEPOT MAYTAG