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Understanding Triggers to Innovation through Case Studies. Kolachana Sri Ram Aditya. “The most incomprehensible thing about the universe is that it is comprehensible.” -Albert Einstein. Fortune favors the brave. Europe of the middle ages – Renaissance
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Understanding Triggers to Innovation through Case Studies Kolachana Sri Ram Aditya
“The most incomprehensible thing about the universe is that it is comprehensible.” -Albert Einstein
Fortune favors the brave • Europe of the middle ages – Renaissance • Growing spirit of inquiry – led to innovation • Columbus – pioneer of exploration • Trade winds, ocean currents shape history • Vespucci grabbed the opportunity presented • Fate of Columbus?
Triggers • Change in attitude of populace • Leading to spirit of inquiry • Resulted in technological advancements • Utilized to meet Unsatisfied Needs • Advances in various fields led to Multi-Fusion; a trigger for innovations
Scrambled genes for breakfast • 1896 – Henry Becquerel discovers radioactivity • Shortly afterwards – effect on organisms • Genetic Mutation occurs naturally • Lewis Stadler of University of Missouri • Experiments in Japan, Ghana, Vietnam, USA • Paid for 30 years of research
Triggers • Advancements in technology • Technology used to meet Satisfied Needs • Thrill of playing god? • Market forces – simpler and cheaper than gene splicing, cloning etc.
Zapping your way to entertainment • Late 1800s – Tesla tries to control ship from coast • 1930s – Television commercialized • 1950s – People fed up with advertisements • 1950 – Lazy Bone invented • 1955 – Flash – Matic used light rays • 1957 – Robert Adler patents “Space Commander”
Triggers • Advancement in technology • Demand from consumers – market forces driven innovation • Innovation is response to a New Need • Once a given need is satisfied, a new need arises which requires innovation • The Cluster Effect
Who guards the guards? • Alzheimer's, Global Warming, AIDS etc. • Gordon Rugg and Joanne Hyde of Keele Univ • Develop a process call Verifier • The mystery of the Voynich manuscript – a 15th century codex • Difficulty in diagnosing autism – role of neuro-psychology
Triggers • Inability to solve critical problems despite heavy investments and long periods of research • Realization of a Latent Need to study the solvers and not the problem
Summary: Triggers to Innovation • Unsatisfied Needs • Satisfied Needs • New Needs • Latent Needs • The Cluster Effect • Multi-Fusion • Technological Changes and Market Forces