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Jonathan Baker Regional A dvisor for Sciences/ Head of Science unit

Jonathan Baker Regional A dvisor for Sciences/ Head of Science unit UNESCO Regional Bureau for Science and Culture in Europe. SUMMER UNIVERSITY.

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Jonathan Baker Regional A dvisor for Sciences/ Head of Science unit

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  1. Jonathan Baker Regional Advisor for Sciences/Head of Science unit UNESCO Regional Bureau for Science and Culture in Europe SUMMER UNIVERSITY ON “INTEGRATED MANAGEMENT, SUSTAINABLE TOURISM AND PROMOTION OF BIOSPHERE RESERVES” Central Balkan Biosphere Reserve, Bulgaria, July 2019

  2. SUMMER UNIVERSITY Since 2014, the Summer University is held each year aiming to provide a high-quality training to post graduate students, young scientists and managers of Biosphere Reserves from European, South European, Mediterranean and other countries: • Supporting this intensive, multidisciplinary and hands-on experience is primarily that of developing knowledge and competences on the multiple values of biosphere reserves as laboratories and catalysts for sustainable development • Deepening the understanding of and offer insights on integrated management approaches and sustainable tourism strategies for biosphere reserves, through a plethora of management examples SUMMER UNIVERSITY ON “INTEGRATED MANAGEMENT, SUSTAINABLE TOURISM AND PROMOTION OF BIOSPHERE RESERVES” Central Balkan Biosphere Reserve, Bulgaria, July 2019

  3. TARGET GROUPS SUMMER UNIVERSITY ON “INTEGRATED MANAGEMENT, SUSTAINABLE TOURISM AND PROMOTION OF BIOSPHERE RESERVES” Central Balkan Biosphere Reserve, Bulgaria, July 2019

  4. TIMELINE FOR SUMMER UNIVERSITY SUMMER UNIVERSITY ON “INTEGRATED MANAGEMENT, SUSTAINABLE TOURISM AND PROMOTION OF BIOSPHERE RESERVES” Central Balkan Biosphere Reserve, Bulgaria, July 2019

  5. CENTRAL BALKAN BIOSPHERE RESERVE • Year of designation: 2017 (encompasses former: Steneto, Tsaritchina, Djendema and Boitine biosphere reserves) SUMMER UNIVERSITY ON “INTEGRATED MANAGEMENT, SUSTAINABLE TOURISM AND PROMOTION OF BIOSPHERE RESERVES” Central Balkan Biosphere Reserve, Bulgaria, July 2019

  6. THE MAB PROGRAMME • The MAB Programme develops the basis within the natural and social sciences for the rational and sustainable use and conservation of the resources of the biosphere and for the improvement of the overall relationship between people and their environment. • The MAB Programme & its World Network of Biosphere Reserves (WNBR) include both a comprehensive vision for sustainable development and a powerful implementation tool endorsed and adhered to by Member States. • The WNBR is a major strategic tool for UNESCO to assist Member States, not only in achieving sustainable use and management of biodiversity but also in implementing the SDG’s in a holistic and integrated manner.

  7. THE STRATEGY 2015-2025… Our vision for MAB A world where people are conscious of their common future and interaction with our planet, and act collectively and responsibly to buil thriving societies in harmony with the biosphere

  8. THE STRATEGY 2015-2025… Our mission for the period 2015-2025 is to: • develop and strengthen models of sustainable development in the WNBR; • communicate the experiences and lessons learned (global diffusion and application of these models); • support evaluation and high-quality management, strategies and policies for SD and planning; • help Member States and stakeholders to urgently meet the SDGs through experiences from the WNBR, particularly through exploring and testing policies, technologies and innovations for the sustainable management of biodiversity and natural resources and mitigation and adaptation to CC.

  9. BEFORE 2015… AFTER 2015… Biosphere reserves are ‘Science for Sustainability support sites’ – special places for testing interdisciplinary approaches to understanding and managing changes and interactions between social and ecological systems. Biosphere reserves are areas comprising terrestrial, marine and coastal ecosystems. Each reserve promotes solutions reconciling the conservation of biodiversity with its sustainable use.

  10. SUMMER UNIVERSITY ON “INTEGRATED MANAGEMENT, SUSTAINABLE TOURISM AND PROMOTION OF BIOSPHERE RESERVES” Central Balkan Biosphere Reserve, Bulgaria, July 2019

  11. SUMMER UNIVERSITY ON “INTEGRATED MANAGEMENT, SUSTAINABLE TOURISM AND PROMOTION OF BIOSPHERE RESERVES” Central Balkan Biosphere Reserve, Bulgaria, July 2019

  12. THE THREE FUNCTIONS OF BIOSPHERE RESERVES Conservation In-site conservation of biodiversity and cultural diversity 1 Logistic Support Underpinning development through research, monitoring, education/training, networking 3 2 Development Sustainable Development in all its dimensions SUMMER UNIVERSITY ON “INTEGRATED MANAGEMENT, SUSTAINABLE TOURISM AND PROMOTION OF BIOSPHERE RESERVES” Central Balkan Biosphere Reserve, Bulgaria, July 2019

  13. THE ZONATION M MONITORING T T TOURISM E R T E EDUCATION CORE AREA R R RESEARCH E M BUFFER ZONE TRANSITION/TRANSMISSION ZONE

  14. LEGAL FRAMEWORK SUMMER UNIVERSITY ON “INTEGRATED MANAGEMENT, SUSTAINABLE TOURISM AND PROMOTION OF BIOSPHERE RESERVES” Central Balkan Biosphere Reserve, Bulgaria, July 2019

  15. DESIGNATION PROCEDURE SUMMER UNIVERSITY ON “INTEGRATED MANAGEMENT, SUSTAINABLE TOURISM AND PROMOTION OF BIOSPHERE RESERVES” Central Balkan Biosphere Reserve, Bulgaria, July 2019

  16. THE WORLD NETWORK OF BIOSPHERE RESERVES

  17. 701 BIOSPHERE RESERVES IN 124 COUNTRIES

  18. BIOSPHERE RESERVES IN SEE & MED SUMMER UNIVERSITY ON “INTEGRATED MANAGEMENT, SUSTAINABLE TOURISM AND PROMOTION OF BIOSPHERE RESERVES” Central Balkan Biosphere Reserve, Bulgaria, July 2019

  19. MAPPING BIOSPHERE RESERVES IN SEE & MED BRs Central Balkan BR New sites in 2019

  20. AGENDA 2030 - SUSTAINABLE DEVELOPMENT GOALS

  21. HOW BR CONTRIBUTES TO THE SDGs

  22. In order for the SDGs to be met, innovative models and methods for governance that integrate the social, economic and ecological dimensions of sustainability and provide cross-scale and cross-sectoral solutions are called for SUMMER UNIVERSITY ON “INTEGRATED MANAGEMENT, SUSTAINABLE TOURISM AND PROMOTION OF BIOSPHERE RESERVES” Central Balkan Biosphere Reserve, Bulgaria, July 2019

  23. Promotion of Biosphere Reservesbased on integrated management approaches • A. Developing economies and thriving human settlements in harmony with the conservation of BR, i.e. sustainable tourism, branding and marketing • B. Involving young people and local communities in participatory governance on conservation and sustainable development • C. Facilitating sustainability science, research, ESD, capacity building • D. Supporting mitigation and adaptation to climate change • E. Strengthening international cooperation and institutional coordination, networking within the MAB Programme and external partnerships

  24. A. Developing economies and thriving human settlements in harmony with the conservation of BR • Sustainable tourism and public service activities in the visitor centers and local museums • MAB and BR branding and joint promotion of local products and services • Sustainable agriculture, local products and business for traditional farm products, cultural artifacts SUMMER UNIVERSITY ON “INTEGRATED MANAGEMENT, SUSTAINABLE TOURISM AND PROMOTION OF BIOSPHERE RESERVES” Central Balkan Biosphere Reserve, Bulgaria, July 2019

  25. Sustainable Tourism SUMMER UNIVERSITY ON “INTEGRATED MANAGEMENT, SUSTAINABLE TOURISM AND PROMOTION OF BIOSPHERE RESERVES” Central Balkan Biosphere Reserve, Bulgaria, July 2019

  26. BR branding and promotion SUMMER UNIVERSITY ON “INTEGRATED MANAGEMENT, SUSTAINABLE TOURISM AND PROMOTION OF BIOSPHERE RESERVES” Central Balkan Biosphere Reserve, Bulgaria, July 2019

  27. Reasons to create the brand Local economic sectors Agriculture (sustainable aquiculture and fishing, ...)  Tourist services (Restaurants, accommodation, etc.) The BRAND serves as a tool for our territorial quality can have an automatic reflection on the quality of products and services, giving them: ADDED VALUE HIGH-VISIBILITY  BEST POSITION TO LOCAL, NATIONAL, GLOBAL MARKETS

  28. B.Involvingyoung people and local communities in participatory governance on conservation and sustainable development • Participatory approaches are increasingly recognized as an important element of management, planning and decision-making. • An integrateddecision-makingframeworkneeds to beestablished. • Involving young people into the MAB network and building up of the existing network of young researchers and managers in BRs • Outreach to and involvement of local communities in the conservation and sustainable development of BR SUMMER UNIVERSITY ON “INTEGRATED MANAGEMENT, SUSTAINABLE TOURISM AND PROMOTION OF BIOSPHERE RESERVES” Central Balkan Biosphere Reserve, Bulgaria, July 2019

  29. C. Facilitating sustainability science, research, ESD, capacity building SUMMER UNIVERSITY ON “INTEGRATED MANAGEMENT, SUSTAINABLE TOURISM AND PROMOTION OF BIOSPHERE RESERVES” Central Balkan Biosphere Reserve, Bulgaria, July 2019

  30. D. Supporting mitigation and adaptation to climate change • Addressing the complex interactions between climate change and other global change, i.e. loss of biodiversity, degradation of water resources, etc. • MAB BR contributes to climate change mitigation and adaptation by promoting integrated, multidisciplinary, participatory approaches within and among BRs SUMMER UNIVERSITY ON “INTEGRATED MANAGEMENT, SUSTAINABLE TOURISM AND PROMOTION OF BIOSPHERE RESERVES” Central Balkan Biosphere Reserve, Bulgaria, July 2019

  31. E. Strengthening institutional coordination, networking within the MAB Programme and external partnerships • Networks within MAB programme foster transboundary and transnational cooperation • Based on best recognized global brands, BRs are encouraging to apply it to build external partnerships and raise funds • Avoidance of overlapping and inconsistent policies, strategies or actions for BR management and development SUMMER UNIVERSITY ON “INTEGRATED MANAGEMENT, SUSTAINABLE TOURISM AND PROMOTION OF BIOSPHERE RESERVES” Central Balkan Biosphere Reserve, Bulgaria, July 2019

  32. Key Challenge: Youth engagement Young people are notenoughinvolved in their BR, in BR networks and in the MaBprogram Lack of awareness of being part of a BR Lack of intruments and possibilities of being part of decisionmakingprocessatalllevels But a part of themisreallycommitted to SUSTAINABLE DEVELOPMENT…..

  33. 282 Participants 142Biosphere Reserves 85 Countries Po Delta Biosphere Reserve, Italy 17-23 September 2017

  34. Participatory process Outcomes Action plan Declaration During the forum Over 50 workshops in 8 locations Before the forum Pre-event survey Online consultation

  35. KEY MESSAGES The MAB Youth Community is a reality, let’s involve them more in MAB-WNBR. They ask for employment opportunities that assure them to stay in their territories without harming their surrounding ecosystems. They are actors of change and help implement the SDG’s in BRs. Exchange of knowledge and experiences as keys towards achievements. Listening to young people is the best way to tackle the problems challenging youth.

  36. The project was initiated followingthe MaB Youth Forum in 2017. • The Monviso MaB UNESCO Youth Camp is a residential campus of 5 days, in July 2018, addressed to 20 youth (Italian and French) living in the cross-border region of Biosphere Reserve, training activities, guided visits and workshops will be focus on the knowledge of MaB Programme and on the natural and cultural heritage of the territory.

  37. The secondedition of the MaB UNESCO Monviso Youth Camp, in the Monviso transboundaryBiosphere Reserve, ended on Friday 12 July. • The Camp wassupported by the Italian National Commission for UNESCO

  38. Nextsteps • Organization and preparation of a second MAB Youth Forum from 15 to 18 September 2019 in the Changbaishan Biosphere Reserve, China.  • Outputs of this 2nd MYF will be used in the negociations of the COP15 of the CBD • 3rd Youth Camp in Monviso, could be extended to become international in scope • Possibility of replicating camp in other countries of the region

  39. Key Challenge: Communication Inertia/Lack of Communicationisone of the Obstaclesof working with the BR Lack of sustainablepractices to ensureeffectivecommunication MAB still needs to produce good outcomes that would attract press and media attention, so they communicated on our behalf One of Requirements for cooperation between BR and Civil Society is Communication/Shared Vision and Understanding about BR

  40. Improving MAB communication and visibility

  41. Lima Action Plan A communication strategy for the network Strategic Action Area D Comprehensive, modern, open, and transparent communication, information and data sharing D2. Increased awareness of all aspects of the MAB Programme D2.1. Create a communication strategy and an action plan

  42. Objectives Three steps to focus communication

  43. Telling a consistent story Case Study: #ProudToShareFilms Objective: The MAB Secretariat, with the support of the Canadian Commission for UNESCO, wanted to help the network develop consistent, inspiring and creative storytelling. Communicationactivities The #ProudToShare films must be one minute long and follow strict guidelines to showcase the diversity of the network. Enabling A brief was created for the films that gave direction on how to structure the story and script of the film. A webinar was hosted for each region to learn more about how to make theirfilm. Impact 10% of biosphere reserves in the World Network submitted films and 30 films were chosen to represent the diversity and impact of the MAB World Network at events in 2018.

  44. #ProudToShareFilms-Italy #ProudToShare: Riserva di Biosfera Alpi Ledrensi e Judicaria

  45. #ProudToShareFilms-Slovenia #ProudToShare: Karst Biosphere Reserve implements Sustainable Development Goals (Slovenia)

  46. References • MAB Strategy 2015-2025 • UNESCO MAB – Global Communication Strategy and Action Plan: inspire a positive future by connecting people and nature today • Lima Action Plan for UNESCO’s Man and the Biosphere (MAB) Programme and its World Network of Biosphere Reserves (2016-2025) • MAB ICC 31th session: ITEM 15 OF THE PROVISIONAL AGENDA: MAB Youth Activities and MAB Youth Forum 2019 • SusanneStoll-Kleemann and Martin Welp. Participatory and Integrated Management of Biosphere Reserves: Lessons from Case Studies and a Global Survey • Schaaf, T. and Clamote Rodrigues, D. (2016). Managing MIDAs: Harmonising the management of Multi-Internationally Designated Areas: Ramsar Sites, World Heritage sites, Biosphere Reserves and UNESCO Global Geoparks. Gland, Switzerland: IUCN. • Lisen Schultz and Malena Heinrup. Swedishbiospherereserves as arenas for implementing the 2030 Agenda. SUMMER UNIVERSITY ON “INTEGRATED MANAGEMENT, SUSTAINABLE TOURISM AND PROMOTION OF BIOSPHERE RESERVES” Central Balkan Biosphere Reserve, Bulgaria, July 2019

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