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Valpo Internet Cafe Presented by Nasser Albahri Xianohui Chu (Judy) Takayoshi Okamoto Business Plan for VIC
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Valpo Internet Cafe Presented by Nasser Albahri Xianohui Chu (Judy) Takayoshi Okamoto
Business Plan for VIC “As the popularity of the Internet continues to grow, easy and affordable access is quickly becoming a necessity of life. Valpo Internet Cafe provides the community with the ability to access the Internet, enjoy a cup of coffee, and share Internet experiences in a comfortable environment. People of all ages and backgrounds will come to enjoy the unique, educational, and innovative environment that Valpo Internet Cafe provides.”
VIC Objectives • Innovative environment • Education • Bring people together • Good coffee and bakery • Affordable Internet access
Company Summary • Company Ownership • Company Location • Services • Competitive Comparison • Fulfilment • Start up Summary
Market Analysis • Market Segmentation • Two Main Groups: • Familiar and not familiar with the Internet • Details Groups: • Students, Office workers, etc.
Market Analysis • Market research: - Survey conducted in 2004 • Business Participants: - Wholesalers and retailers of coffee in Valparaiso Area - Other Internet providers
Strategy and Implementation • Three main strategies: - Beginner Internet users - Power Internet users - Building strong social environment • Competitive Edge • Marketing Strategy
Strategy and Implementation • Sales Strategy • Management: - Simple organizational structure • Personal Plan: - Six employees - One technician - Two Private Investors
Financial Plan • Sales, Cost of goods sold, Fixture costs, Salaries expense, Payroll expense, Rent expense, Utilities expense, Marketing expense, Insurance expense, Legal and consulting fees, Taxes and etc.
Loan Proposal • Business description • Projections • Purpose of the loan • Amount • Repayment plans
Projections • Cash Flow Statements • Balance Sheet • U.S. Individual Income Tax Return • Fifth Third Bank Commercial Loan Application
Projected Cash Flow Statement • Net Cash received • Net Cash spent
Projected Balance Sheet • Assets • Liabilities and Capital
Purpose of the loan • Another 10 Computers • Marketing campaign • Ads on the local paper • Coupon for a free hour • Three free hours for beginners who sign up for an introduction to the Internet workshop
Amount • Total Start-up Capital : $ 100,000 • The Capital We have now: $ 80,000 • The Loan Amount from the 5/3 Bank: $ 20,000
RepaymentPlans • The Loan Amount: $20,000 • Repayment per month: $ 1,000 • The time for us to repay: 20 months
Mark Recommendation? • NO recommendation for the main strategy of the company • Contact other businesses that already started an Internet Café in different areas • Deal with the local bank for final approval since the loan is less than $150,000?
Conclusion • Questions? • Suggestions? • Comments? • Smart remark?!