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unitary airconditioning distributors pty ltd

MISSION STATEMENT. We are committed to putting our customers first by providing unmatched cost-effective units that will foster L-T relationships with our clientsWe are dedicated to maintain professional standardsWe value our customers, agents and staff as our most important assetsWe believe in honesty, reliability and enthusiasm .

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unitary airconditioning distributors pty ltd

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    1. UNITARY AIRCONDITIONING DISTRIBUTORS (PTY) LTD

    3. COMPANY HISTORY Uwe Gevers has owned the company since 1992 The company has exclusively sold only Trane products in this period The sales history of the company is as follows : (R million) 1993 : 2.73 1994 : 3.16 1995 : 4.30 1996 : 11.50 1997 : 13.94 1998 : 18.50 1999 : 32.90 (16 mths.) 2000 : 17.64 2001 : 20.43 2002 : 22.69 2003 : 45.00 2004 : 60.00 2005 : 62.00

    4. COMPANY HISTORY The company started encountering cash flow problems in 1998 and unsuccessfully approached various banking institutions, including foreign banks, for assistance. It was eventually realised that the company required a new equity partner to provide it with the necessary finance. On 1 October 2000 SA Five Holdings (Pty) Ltd acquired a 51% stake in UAD – and provided the company with a R15 million banking and L/C facility. To date we have made a remarkable come back!

    5. SA FIVE BACKGROUND Has been in existence since 1988 The Mission and Values of the Group are synonymous to those of UAD It’s international shareholder provides ready access to state of the art techniques and technologies The Group has interests in the fields of engineering, major plumbing installations, structural steel fabrication and air handler manufacture

    6. COMPANY ORGANOGRAM

    7. UAD ORGANOGRAM

    8. BRANCHES

    9. WHAT BUSINESS ARE WE IN ? SELLING UNITARY AIRCONDITIONERS DISTRIBUTION OF THE ABOVE TRANE EQUIPMENT IN THE SOUTH AFRICAN & SUB-SAHARA AFRICA REGION PROVIDING TECHNICAL SUPPORT TO OUR CUSTOMERS SELLING SPARES FOR TRANE EQUIPMENT

    10. WHAT IS THE SIZE OF THE MARKET ? The Unitary market in S.A. is worth +- R 660 million ( US $82 million) We presently have a 5% share of this market In other countries in the world TRANE has a 10% - 15% share of the relevant Unitary air conditioning market. There is definite potential for us to grow our market

    11. MAJOR COMPETITORS NAME % of MARKET L G 15 YORK 9 DAIKIN 9 CARRIER 8 SAMSUNG 8 McQUAY 7.5 PANASONIC 7.5 U.A.D. 5 GENERAL / GOODMAN 4 MITSUBISHI 4 OTHER (+- 50) 23 100

    12. Marketing Strategy

    13. Marketing Strategy (cont.)

    14. OUR STRENGTHS QUALITY : We have a superior range of Trane products, some of which offers a ten year warranty on the compressor and spine fin coils; DELIVERY : We deliver from our warehouse in Durban via road and air networks in South Africa; LOCATION : We receive the imported units at our Durban harbour. There are good road and air networks from Durban to the rest of S.A.; TECHNICAL : We regard our technical team to have the best experience and skill (over 100 years combined experience between 4 people) of any other airconditioning distributor in S.A.. SA Five has also greatly strengthened our expertise.

    15. OUR CAPABILITIES TECHNICAL : the technical team has an excellent knowledge of our products. Training will also be given to staff and clients SALES : our sales team has the potential to double our present projected sales FINANCES : our present fixed overhead structure will only require a marginal increase to handle the forecasted increased sales FACILITIES : the excellent facilities are adequate to handle a doubling in sales TRAINING : agents and contractors will receive training from our technical staff

    16. ACHIEVEMENTS MARKET SHARE ESTABLISH NEW CORPORATE CLIENTELE SYNERGIES WITH SHAREHOLDER TECHNICAL STAFF

    17. DISAPPOINTMENTS IRRESPONSIBLE COMPETITION UNSATISFACTORY CONTRACTING RAND / US $ EXCHANGE RATE

    18. FUTURE GOALS MARKET SHARE : 10% (double of present) SPARES OUTLETS : in identified regions CASH FLUSH : minimal / no bank overdraft TRANE DUBAI : all stock purchases on open account QUALITY : ISO 9002 - maintain excellent audit results STAFF : committed and dedicated

    19. TCL UAD have successfully secured the TCL agency for the Sub-Saharan territory. UAD will import approximately 25,000 sets of equipment per annum. We have a full supply of spares and a technical team for continuous support and back-up.

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