1 / 7

Why Outdoor Advertising Works for Small Businesses

In todayu2019s world, outdoor channels are in demand as they reach a wide number of people and create a long lasting impression of your brand. <br>

outdoorservices
Download Presentation

Why Outdoor Advertising Works for Small Businesses

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Why Outdoor Advertising Works for Small Businesses

  2. Introduction As a tried and tested method of promotion, outdoor advertising has been adopted by businesses and organisations of all sizes and types. with some truly memorable and iconic campaigns being devised by marketing departments and agencies around the world. To reach a wide number of people and create a long lasting impression of your brand, you can find many top outdoor advertising agencies in tamilnadu.

  3. It’s very cost effective Advertising cost effectiveness is measured by CPM – Cost Per Mille. That means how much money needs to spent in order to gain 1,000 impressions. Outdoor advertising has one of the lowest CPM out of all forms of advertisement, which means you’ll see a lot more value for money in this type of promotion than other formats.

  4. 50% of shoppers make spontaneous purchases in a shopping centre when you’re in a shopping centre, you’re very susceptible to an impulse buy. Half of shoppers are likely to make a spontaneous purchase, and of these impulsive choices 64% of consumers are motivated by a well-placed out of home advert.

  5. Consumers spend 70% of their time out of their homes Consumers typically spend a significant amount of it out of our homes. During this time, they look for visually interesting and stimulating things – whether we know it or not. This is partly why an outdoor advertisement can work so well.

  6. 98% of people see an OOH advertisement every week Spending a large amount of time out of our homes means that consumers are exposed to a wide range of adverts over the course of a day. If your advert is in the right place, targeting the right demographic, your business can reap the benefits. It doesn’t matter who your target audience is – with a little research, you can identify the right places and times for promotion.

  7. Conclusion In today’s world, outdoor channels are in demand as they reach a wide number of people and create a long lasting impression of your brand. People spend more time outside their homes. To effectively enable outdoor channels, reach for best outdoor advertising companies in tamilnadu.

More Related