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The APP world

The APP world. Jens Peder Kristensen Formand, ITS Danmark. Platform. Musikafspillere Bilers instrumentbræt Mobiltelefoner TV apparater Spillekonsoler Personlige computere Køleskabet?. Udfordringer. Enheder 4 CPU, 3D, OLED, NFC, 4G, ….. Platforme/OS Markeder. OS. iOS, App store

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The APP world

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  1. The APP world Jens Peder Kristensen Formand, ITS Danmark

  2. Platform • Musikafspillere • Bilers instrumentbræt • Mobiltelefoner • TV apparater • Spillekonsoler • Personlige computere • Køleskabet?

  3. Udfordringer • Enheder 4 CPU, 3D, OLED, NFC, 4G, ….. • Platforme/OS • Markeder

  4. OS • iOS, App store • Android, Android Market, other markets • Symbian s60, Ovi Market • Symbian^3, Ovi Market • Windows Mobile 6, Windows Market place • Windows Phone 7, Windows market place • Windows CE • Samsung Bada • Palm, Palm App Catalog • RIM, Blackberry app world • Meego (merging Intels Moblin og Nokias Meemo) • Java

  5. App Store Oversigt • Ovidownloads: Appsare 75% ; ** 3 part app stores *** ExcludingiPod & iPad • Note: 3 part app stores sælger mest af Windows Mobile, RIM og Palm applikationer.

  6. Udviklingsmuligheder Nativeapp: - Dyrt, god bruger-funktionalitet • Multiple platforme: • Billigere, dårligere brugerfunktionalitet • Appcelerator, PhoneGap, RhoMobile, Titanium, MoSync Mobile web: - HTML5, CSS3, java script • Hybrid: • Browser i nativeapp • Let at vedligeholde indhold • Billigt at udvikle

  7. Opmærksomhedspunkter • Start med én platform • Lav det super godt fra starten. Du får kun én chance og 10 sekunder • Brug hybrid hvis muligt • Hvis din app ikke er blandt top 10, så kræver det kostbar markedsføring at få den ud til brugerne

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